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February 2013 Hands-on social media workshop

Trafalgar Communications

Saturday, 16 February 2013 from 9:00 AM to 4:00 PM (EST)

Toronto, Ontario

February 2013 Hands-on social media workshop

Registration Information

Registration Type Sales End Price Fee HST Quantity
Regular Ended $250.00 $0.00 $32.50

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Event Details

Would you like to become a social media power user? Do you want to get better at integrating social media into your day-to-day work so you can meet some of your goals? Check out this social media workshop at the Centre for Social Innovation in Toronto.

Here’s what we’ll cover between 9:00 a.m. and 4:00 p.m.:

  • The importance of having a communications/marketing strategy before getting too deeply into social media
  • Blogging for business: Why and how to blog; advantages of the Wordpress platform
  • Becoming a Twitter power user: Shortcuts; using a dashboard like Hootsuite or TweetDeck; setting up lists; joining chats; persistent searches; following influencers; gaining valuable followers 
  • Making the most of LinkedIn: Optimizing your profile; joining groups, participating in discussions
  • Using Facebook for business: Setting up a business page; winning likes; engaging with your community; pitfalls of Facebook
  • Advantages of GooglePlus: Search, Circles, Hangouts, Communities and more
  • Pinning with Pinterest: How brands are using Pinterest; setting up boards; building a following
  • How to integrate social media into your daily activities
  • How to keep learning

Why spend this time building your social media skills? If you’re a job seeker, entrepreneur, freelancer or work for a small business, you can enhance your marketing and lead generation through social media. Those employed by larger organizations who need to get up to speed with social media will also benefit from this workshop. NOTE: Class size is limited so you can get individual attention.

Prerequisite: You must be familiar with the operation of your own computer. Please bring your own laptop computer, and be sure to have all the login information for your existing social media accounts with you.

Questions? Contact Donna Papacosta directly at 905.844.7645 or register now. The early-bird discount expires February 1.

Your presenter, Donna Papacosta of Trafalgar Communications, has been online since the 1990s and using social media since the days before it was called social media. A prolific blogger, podcaster and Twitterer, Donna helps her clients to integrate multimedia and social media tactics into their storytelling, so they can get known, get remembered and get business.


Here's what some participants said after this workshop on December 1, 2012:

"Donna is extraordinarily knowledgeable and very generous in her sharing of information, and very responsive to participants' questions and needs. As always, very professional and well done!"
– Eileen Chadnick, Big Cheese Coaching

"Donna is such an expert and explains social media in an engaging, informative manner. Fabulous day!" – Kristy Elik, Along the Lakeshore magazine

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CANCELLATION POLICY

If you register for this workshop and cancel before February 10, the fees you paid will be refunded 100%. If you cancel between February 11 and February 14, 75% of the fees you paid will be refunded. If you cancel on February 15 or 16, you will not receive a refund. In the unlikely event that the organizer cancels this workshop, you will receive a full refund. All requests for refund must be emailed to Donna Papacosta at Trafalgar Communications using the "contact organizer" link on this page.

 

Have questions about February 2013 Hands-on social media workshop? Contact Trafalgar Communications

When & Where


Centre for Social Innovation
215 Spadina Avenue
Toronto, Ontario
Canada

Saturday, 16 February 2013 from 9:00 AM to 4:00 PM (EST)


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Organizer

Trafalgar Communications

Donna Papacosta of Trafalgar Communications, has been online since the 1990s and using social media since the days before it was called social media. A prolific blogger, podcaster and Twitterer, Donna helps her clients to integrate multimedia and social media tactics into their storytelling, so they can get known, get remembered and get business.

  Contact the Organizer

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