SALT SPRING ISLAND: Marketing for Hippies - How to Grow Your Green & Holistic Business
- Business & Professional
- Salt Spring Island BC
From: Tad Hargrave, Founder - MarketingforHippies.com
Date: March, 2012
My name is Tad Hargrave and I want to invite you to come and join us for an evening workshop called “Marketing for Hippies - How to Grow Your Green, Local and Holistic Business”.
COST: £15 in advance. £25 at the door.
It’s a three hour long , content-rich, roll-up your sleeves, nuts and bolts workshop. It's all about how you can grow your business and attract all of the right kinds of clients.
In general, here's who "Marketing for Hippies" is for . . .
At its heart, this workshop is all about exploring the question . . .
Too much marketing (even by savvy, conscious entrepreneurs) creates either no response or seems “over-hyped” and triggers a “used car salesman” reaction.
So . . .
How do you market your products without compromising your principles? How can you make sure your marketing gets a positive response and creates warm feelings of trust? Better yet - how do you have your ideal client approaching you, instead of you chasing them?
What to Bring:
is a hippy who developed a knack for marketing.
Despite years in the non-profit and activist world, he finally had to admit he was a marketing nerd and, in the end, he became a marketing coach for hippies. Maybe it was because he couldn’t stand seeing his hippy friends struggle to promote their amazing, green and holistic projects. Maybe it was because he couldn’t keep a 9-5 job to save his life.
Whatever the reason, for almost a decade, he has been touring his marketing workshops around Canada, bringing refreshing and unorthodox ideas to conscious entrepreneurs and green businesses that help them grow their organizations and businesses (without selling their souls). And, over the years, he has become recognized as a leader in the wider movement towards green and local economies.
This all feels like a minor miracle as Tad spent his early marketing days learning and applying some very inauthentic, high pressure, extremely gross and pushy marketing approaches. This has made him suuuuper allergic to these kinds of approaches because he discovered they made him feel slimy (even in personal friendships), he didn’t sleep well and he’s very sorry to all those people he spoke with back in the day. After a decade of unlearning and unpacking that whole scene – he now feels ready and able to help other people find ways to market that feel wonderful.
Tad Hargrave is a hippy who developed a knack for marketing (and then learned how to be a hippy again).
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