HalTech Marketing Peer2Peer Presents: Content Marketing for your Business
Friday, 11 May 2012 from 10:00 AM to 11:30 AM (EDT)
Come join fellow marketing professionals in Halton to learn about content marketing for your business from Donna Papacosta, Trafalgar Communications.
When: Friday May 11, 2012
Time: 10 am - 11:30 am
Where: Sheridan College, SPARK Boardroom, Room J114
Content marketing for your business
Should you "think like a publisher"? Some marketing experts say we all need to publish relevant, non-salesy content that will get our businesses noticed. This session explores:
1. What content marketing is all about; how organizations are using it
2. How you can get started with content marketing
3. How to use various types of content to share your story
4. Pitfalls to avoid
This presentation will be followed by a round table discussion with your marketing peers.
Donna Papacosta is a content creator and curator who works with clients who want to share their stories to win leads and business. Using text, audio and multimedia, Donna helps companies to cut through the jargon to get to the heart of the message -- the part that clients and prospects care about. Learn more at http://trafcom.com or follow Donna on Twitter at http://twitter.com/DonnaPapacosta
This free Marketing Peer 2 Peer networking event is brought to you by HalTech, your Halton community technology association. Our goal in bringing this group together is to share knowledge, experiences and to become better marketers in the technology sector.
For more information about HalTech, please visit our website: www.haltech.ca