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Psychology & Interactive Design Training - June 2014 (Toronto)

Brian Cugelman, PhD

Monday, 2 June 2014 at 9:00 AM - Monday, 9 June 2014 at 5:00 AM (EDT)

Toronto, Ontario

Psychology & Interactive Design Training - June 2014...

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Event Details

Toronto - 2014

 SAVE 30% off the final seats with this discount code: TO1LASTMIN30

+1 (416) 921-2055 |



Persuasive UI/UX Training Toronto

Optimize Your User Experience

If you’re looking to design more engaging digital technologies and want quick results, then we have a course for you. In each of our courses, Brian Cugelman, PhD will show you how to design more engaging websites, social media profiles, mobile apps, and online ads.

All our courses are science-based, but offer simple and effective principles that work, with clear visual examples and exercises that will not only reinforce your learning but also, crucially, your ability to apply them.



Persuasive Psychology for Interactive Design (2-day workshop)
2-3 June 2014

This two-day workshop is ideal for those who want to gain a deeper learning experience, internalize persuasive design principles, and understand some of the key design patterns. Through lectures, hands-on exercises, and group activities, you will learn to recognize and apply over 50 persuasive design principles. Additionally, you will learn to recognize and apply popular design recipes, such as landing page patterns, gamification, social diffusion, and more. 

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Only 20 participants per class

We keep our class size small, to ensure that you enjoy a great learning environment.

Since our classes are limited to 20 people, we recommend that you reserve your spot as soon as possible. If the class is full, please join our waitlist and we'll notify you if a ticket becomes available. 



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Terms and Conditions

Licence to use exclusive design resources: All participants will receive exclusive persuasive design resources, including the Persuasive Design Toolkit, which are not available to the public. Each paying participant may use these resources to support commercial or non-commercial projects. All of these tools and resources are copy written and licensed for sharing with up to 4 persons within each participant’s organization. However, usage is subject to these restrictions. The course content and tools may not be reworked, repackaged, rebranded, distributed, or used to build derivative educational products or design resources. Any project or work that makes use of these resources must give credit to the source.

Copyright: All course materials are copy written by Brian Cugelman, PhD and AlterSpark Corp. Participants agree not to rework, repackage, rebrand, distribute, or use the lectures or content to build derivative educational products or design resources. Participants agree not to use any equipment to record the course, through audio or video.

Cancellation and refund policy: Registrants who cancel their reservation 14 calendar day prior to the start date, will receive a 100% refund. Registrants who cancel their reservation 13 to 7 days prior to the start date, can elect to receive a 50% refund or 100% credit towards future training. Registrants who cancel their reservation 6 days prior to the start date, will not be refunded but can elect to receive a 75% credit towards future training. In the case of an emergency, AlterSpark reserves the right to cancel this course up to 7 days prior to the start. If AlterSpark needs to cancel the course, all registrants will receive a 100% refund. AlterSpark will not be held liable for any expenses incurred by registrants.

Have questions about Psychology & Interactive Design Training - June 2014 (Toronto)? Contact Brian Cugelman, PhD

When & Where

Ryerson University (Oakham House)
63 Gould Street
Toronto, Ontario M5B 1E9

Monday, 2 June 2014 at 9:00 AM - Monday, 9 June 2014 at 5:00 AM (EDT)

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Brian Cugelman, PhD

Since 1997, I’ve focused my career on digital engagement, working as a campaigner, program evaluator, and scientific researcher. I obtained my PhD in Online Social Marketing with a world-leading Internet research team.

I’ve acted as an expert advisor to many large institutions, including the Heart and Stroke Foundation, the World Anti-Doping Agency, and the Pentagon.

I really enjoy teaching and look forward to learning more about your digital media work.

If you have any questions about the course, please give me a call or shoot me an email!

Call +1 (416) 921-2055 

Email brian (at) 

Connect with me via LinkedIn



Past workshop participants



What they're saying about Dr. Cugelman's workshops

“Great workshop! I enjoyed the training and it was very useful. We will start implementing some of the ideas in our projects.”

Alex Aranda, Senior User Experience Designer, Samsung Electronics

“I found the tone and content excellent! Excellent presentation and some very good information!”

Natalie Campbell, Web Designer, Department of National Defence (Canada)

“Terrific – nice examples, grounded in theory.”

Gunther Eysenbach, MD MPH Senior Scientist, Professor, and Founding editor of JMIR,
University of Toronto

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