The Decoded Company in Chicago
Wednesday, 26 March 2014 from 7:00 PM to 9:00 PM (CDT)
San Francisco, California
London, United Kingdom
Meet Leerom Segal and Jay Goldman, co-authors of New York Times bestseller The Decoded Company (Portfolio/Penguin) as they discuss their revealing, new book at this exclusive Chicago event.
Hosted by Basecamp (previously known as 37signals and profiled in the book) and joined by special guest Claire Lew, CEO of Know Your Company (also profiled in the book), the authors will look at how data is being used within the workplace, demystifying the algorithm processes to decode, engage, and empower their people to transform and inspire any team/company to amazing results.
Early response to The Decoded Company:
* “With plenty of examples of Decoded companies…Segal shares how we can all use data to make better business decisions.” -- FastCompany
* “Fascinating in terms of getting to know your employees better.” -- Bloomberg Radio
* “The Decoded Company shows you how to build truly 21st century operating systems that use data to empower talent, creating not just efficiencies but true capability across your entire business.” -- Don Tapscott, best-selling author of Paradigm Shift, The Digital Economy, Wikinomics: How Mass Collaboration Changes Everything
* "The Decoded Company is a management toolkit for the future, offering a strong vision and a practical approach of what an organization can be when it is as connected as its customers already are." -- Professor Klaus Schwab, Founder & Executive Chairman, World Economic Forum
When & Where
The Decoded Company
The Decoded Company: Know Your People Better Than You Know Your Customers (Portfolio/Penguin, February 2014) is the New York Times bestselling book that reveals how a growing number of industry-leading companies are decoding employee work data in the same way that Facebook, Netflix, Spotify and other apps decode customer data to personalize, simplify and enhance the user experience.