Academic I A masterclass in the art of contemporary cloud computing.

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Join us online on Thursday, November 19 at 3:00 PM EDT for a masterclass in the art of contemporary cloud computing.

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The Electronic Recycling Association is proud to present the opening chapter of Academic I A masterclass in the art of contemporary cloud computing.

Join us online on Thursday, November 19 at 3:00 PM EDT as Jim Love, Chief Information Officer at IT World Canada hosts an intimate and interactive roundtable with five of Montreal's leading digital luminaries.


"The fact that my songs take a long time to write is no guarantee of their excellence." - Leonard Cohen

Over the past decade, cloud services have evolved from being perceived as a nebulous, risky solution suited for non-critical services to a position of strategic prevalence in the vast majority of enterprises; impacting the vast majority of business functions. Cloud services have reliably addressed the false promises of inflated expectations, myopic forays into disjointed and non-critical solutions, and legitimate concerns about security, privacy, and sovereignty.

Despite the oft-heard narrative that cloud adoption is always a moving target of two to five years away, over 90 percent of North American enterprises are already leveraging cloud computing in one way or another. Enterprise cloud is no longer a choice between virtualized cloud-washed solutions from legacy providers and one-size-fits-all hyperscale solutions, but present a wide range of viable choices for each core and non-critical business function.

Progressive technology companies and leading enterprises are responding by disposing of the traditional portfolio management and capital budgeting approach to transformation and instead adopting 'Zero Cost Transformation' approaches based on significantly reducing or eliminating the capital investment required for wide-scale innovation. Investment by strategic technology partners in digital transformation and compensation for technology partners is often now directly linked to the tangible business value generated, measured and reported. In 2020, over 30 percent of all transformation initiatives are based on co-investment, and close to one-third of initiatives link some or all vendor compensation to tangible business value generation.

By leveraging cloud-native solutions and embedding DevOps into digital transformation initiatives, enterprises can shrink project timelines from three to four years to three to six months; greatly accelerating innovation, reducing cost and time risks, and virtually eliminating the risk of technology obsolescence.

However, with many of cloud computing's great promises already fulfilled, how can one of mankind’s greatest inventions continue to empower and propel global innovation in the interest of solving humanity’s most critical issues?



Jim Love, Chief Information Officer and Chief Content Officer at IT World Canada


Sofiene Kemoun, General Director of Strategic Initiatives at Videotron

Daina Proctor, Associate Partner of Security Intelligence Operations and Consulting at IBM

Ian Rae, Founder and Chief Executive Officer at CloudOps

Joey Sabelli, Canadian National Manager of SAP on AWS at Amazon Web Services

Najma Sultana, Senior Director of Digital Transformation Program Delivery and Advisory Services, Cybersecurity at Air Canada


Robert Brennan Hart, Founder and Executive Director of Politik



The opening chapter of Academic will be hosted by Jim Love, Chief Information Officer at IT World Canada. The 75-minute digital masterclass will conclude with a 15-minute live laptop donation drive. Lend a lifeline by lending a laptop to a student in need.

Our sincerest gratitude to ERA's community and media partners: IT World Canada, Politik, OpenStack Foundation, AIoT and Canadian Blockchain Consortium.

What side of the digital divide will you be on?

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