$50 – $105

Annual MIX Conference

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Telus Innovation Centre

510 W Georgia St (5th Floor)

Vancouver, BC V6B 0M3

Canada

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Description

BCAMA's Annual MIX Conference


Overview

Immersive marketing is changing the way brands connect with their consumers. Brands are using virtual and augmented reality to increase engagement, create memorable experiences, and take storytelling to the next level.

Get inspired by hearing from brands who have launched successful immersive marketing campaigns, and meet the agencies who bring these creative experiences to life.

Attend BCAMA’s Annual MIX Conference and enjoy:

  • Interactive & immersive demos

  • Keynote & panel sessions

  • Complimentary drinks & food


Schedule of Events

5:30PM - 6:30PM - Registration and Networking

6:30PM - 7:30PM - Panel: Immersive Marketing - A Closer Look

7:30PM - 8:00PM - Keynote: Augmented Reality - Bring Your Marketing to Life

8:00PM - 9:00PM - Closing Remarks and Networking


Panel

Immersive Marketing - A Closer Look

While the use of immersive marketing is rising, these technologies have yet to hit their tipping point. Is immersive marketing just a trend, or here to stay? Hear from brands and agencies that have implemented campaigns themselves. Our expert panel, comprised of senior level executives will discuss key topics such as:

  • What prompted them to take the leap into immersive marketing?

  • How are they measuring ROI on their campaigns?

  • How can brands add immersive marketing to their mix?

  • What level of investment is required?

  • Is immersive marketing a trend, or here to stay?

Keynote

Augmented Reality - Bring Your Marketing to Life

Shazam has changed the game by making augmented reality accessible and scalable for brands. In this first-ever presentation on Canadian soil, Adam Bauer of Shazam will share with us the next phase of immersive mobile marketing.

Discover how to bring your marketing materials to life—products, packaging, advertising, events and more — through augmented reality experiences including 3D animations, product visualizations, mini-games and 360-degree videos. AR creates immersive experiences and allows brands to reach audiences through a compelling, interactive new medium.

To learn more about the event and speakers visit the event page here.

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Date and Time

Location

Telus Innovation Centre

510 W Georgia St (5th Floor)

Vancouver, BC V6B 0M3

Canada

View Map

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