Skip Main Navigation
Eventbrite
Browse Events
Organize
Help
Log InSign Up
Menu
Page Content
This event has ended.
BCAMA - The Power of Purposeful Marketing: What it is and why it matters

Actions Panel

Jun 18

BCAMA - The Power of Purposeful Marketing: What it is and why it matters

BCAMA Thought Leadership Presents: The Power of Purposeful Marketing June 18, 2021

By BCAMA

When and where

Date and time

Fri, 18 June 2021, 1:00 PM – 2:30 PM PDT

Location

Online

Refund Policy

Contact the organizer to request a refund.

About this event

EVENT HASHTAG: #TLSPurposefulMarketing

BCAMA’s Thought Leadership Series is back again this year! Join us for our next event on purposeful marketing: what it is and why it matters.

While the concept of “purposeful marketing” is not new, events of 2020 have accelerated trends where more brands are adopting stances on current societal and environmental debates. Beyond simply reacting to consumer needs and attitudes, brands who are able to uncover their truth and tell their purposeful story are likely to be the expectation rather than the exception.

During this event, we will hear senior marketing leaders from P&G Canada, TELUS and SickKids Foundation speak to how their organizations have meaningfully integrated social purpose into all elements of their business, and how they have brought to life noteworthy marketing campaigns that captivate audiences and create strong brand equity. Following the panelist presentations will be a candid and diverse Q&A session to dive deeper into how any organization can meaningfully position its brand to customers and execute truly impactful marketing campaigns that stand out and resonate with customers.

We’re excited to introduce our speakers:

  • Seanna Millar - Senior Vice President, Corporate & Community Partnerships at SickKids Foundation
  • Joyce Law - Corporate Communications Director at P&G Canada
  • Lisa Mack - Vice President, Brand Marketing at TELUS

PRICING:

  • Members - $20
  • Non-Members - $30
  • Collegiate - $15
  • Students - $15

Full refunds will be honoured up to three business days before the event.

Questions? Email info@bcama.com

Tags

  • Online Events
  • Online Networking
  • Online Business Networking
Event ended

BCAMA - The Power of Purposeful Marketing: What it is and why it matters


Follow this organizer to stay informed on future events

BCAMA

Event creator

Events you might like

  • Purposeful Parenting Group

    Purposeful Parenting Group
    Purposeful Parenting Group

    Mon, Feb 6, 2023 6:00 PM PST (-08:00)
    Free
  • Purposeful Adventure Club - Launching

    Purposeful Adventure Club - Launching
    Purposeful Adventure Club - Launching

    Tue, Feb 28, 2023 7:00 PM GMT (+00:00)
    £16
  • FREE Parenting Online Class - Purposeful Parenting Series

    FREE Parenting Online Class - Purposeful Parenting Series
    FREE Parenting Online Class - Purposeful Parenting Series

    Wed, Feb 8, 2023 10:00 AM +08 (+08:00)
    Free
  • Purpose-Led Marketing with John Rea, Jazmin Correa and Valerie Smaldone

    Purpose-Led Marketing with John Rea, Jazmin Correa and Valerie Smaldone
    Purpose-Led Marketing with John Rea, Jazmin Correa and Valerie Smaldone

    Wed, Feb 8, 2023 6:30 PM EST (-05:00)
    Free
  • WhatsApp Business Marketing Training

    WhatsApp Business Marketing Training
    WhatsApp Business Marketing Training

    Thu, Feb 9, 2023 7:00 PM EST (-05:00)
    Free
  • What A Chief Marketing Officer Needs from Product Management

    What A Chief Marketing Officer Needs from Product Management
    What A Chief Marketing Officer Needs from Product Management

    Wed, Feb 8, 2023 6:30 PM PST (-08:00)
  • The Power of Purpose - come hear about this 6 week course

    The Power of Purpose - come hear about this 6 week course
    The Power of Purpose - come hear about this 6 week course

    Tue, Feb 21, 2023 7:30 PM CST (-06:00)
    Free
  • Informed CRN Consent:  What it is, why it matters, and how to obtain

    Informed CRN Consent: What it is, why it matters, and how to obtain
    Informed CRN Consent: What it is, why it matters, and how to obtain

    Wed, Feb 8, 2023 12:00 PM MST (-07:00)
    Free
  • Why Workplace Happiness Matters More Than Ever

    Why Workplace Happiness Matters More Than Ever
    Why Workplace Happiness Matters More Than Ever

    Thu, Feb 23, 2023 12:00 PM GMT (+00:00)
    Free

Site Navigation

Use Eventbrite

  • Create Events
  • Pricing
  • Eventbrite Boost
  • Eventbrite Mobile Ticket App
  • Eventbrite Check-In App
  • Eventbrite App Marketplace
  • Event Registration Software
  • Content Standards
  • FAQs
  • Sitemap

Plan events

  • Sell Tickets Online
  • Event Planning
  • Sell Concert Tickets Online
  • Event Payment System
  • Solutions for Professional Services
  • Event Management Software
  • Community Engagement
  • Virtual Events Platform
  • QR Codes for Event Check-In
  • Post your event online

Find events

  • Browse Online Events
  • Get the Eventbrite App

Connect with us

  • Report This Event
  • Help Center
  • Terms
  • Privacy
  • Accessibility
  • Community Guidelines
Eventbrite + Ticketfly

© 2023 Eventbrite