$26.25

Branding Yourself Beyond Academia - Wade Workshop

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$26.25

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Location

University of Alberta

North Campus

Edmonton, AB T6G 2B4

Canada

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No Refunds

Event description
Leadership workshop for graduate students on personal branding.

About this event

About this event

In this workshop, I will introduce you to tools to develop your personal brand to develop your capacity to market your skills beyond the academic job market. You will engage in activities to help discover your unique professional identity and how you can use your academic knowledge and training to set yourself apart from other applicants.

Through a series of exercises and storytelling fundamentals, you will learn:

  • How to define yourself and your line of work
  • How to translate your academic training and experience into accessible and relevant language
  • What your X factor is--and how to sell it
  • How to develop and deliver your personal brand elevator pitch

About the Facilitator

Carina Ludgate is the founder and principal of Henryk Branding Co., an Edmonton-based company providing clients with creative, quality strategic brand building, marketing, and communications services. With over eight years of industry experience creating brands and effectively managing them, Carina has a reputation for producing high-quality work with optimized results.

Her attention to detail and tactical know-how allows Carina to execute with accuracy and professionalism, ensuring the best outcomes for every client portfolio. She is an enthusiastic brand creator who loves to see a client’s brand come to life through a variety of strategic channels. Carina has extensive experience working in the public, private, and nonprofit sectors, and has worked with small to mid-sized companies on both a local and national level.

Carina holds a Bachelor of Arts in political science from the University of Alberta, a Bachelor of Communications from MacEwan University, and is currently completing a Masters of Arts in Communications and Technology. Her Master’s thesis is focused on brand communication and its impact on brand loyalty.

About Wade in the Graduate Leadership Development Program

This workshop is offered as part of the Wade stream of the Graduate Leadership Development program.  This workshop is open to graduate, professional, and law students at any educational institution.

Design your own leadership skill development program by participating in the workshops of your choice. Build your leadership skills with an interdisciplinary group of graduate students in one-off experiential workshops that focus on a specific leadership skill, from public speaking to negotiation to media training.

Visit uab.ca/gld for full details on our graduate programming. 

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Date and time

Location

University of Alberta

North Campus

Edmonton, AB T6G 2B4

Canada

View Map

Refund policy

No Refunds

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Organizer Peter Lougheed Leadership College - UAlberta

Organizer of Branding Yourself Beyond Academia - Wade Workshop

The Peter Lougheed Leadership College at the University of Alberta is an undergraduate leadership development experience that will forge leaders through formal and co-curricular learning, engagement and mentorship. The PLLC promotes lively interaction among students, the college’s founding principal, U of A faculty leaders, distinguished visiting scholars, and global leaders—all united by a desire to influence and inspire positive change in themselves and others.

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