US$1,750

China Membership Economy and CRM Innovation Summit 2021

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US$1,750

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China Membership Economy and CRM Innovation Summit 2021

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In 2021, China took the lead in entering a stable period of the epidemic, and at the same time, new irreversible changes in consumer behavior have occurred. Online has become the general trend, consumption has two levels of differentiation, the circle segmentation is significant, and omni-channels becomes normal. The prosperity of the private domain ecology promotes the development of the “Membership Economy”

In the context of the slowdown in the growth of Internet users and the gradual maturity of platform development, public domain traffic dividends have gradually disappeared, and brands have begun to transform from "traffic" thinking to "retention" thinking, and have started the construction of private domain traffic pools.

Consumer behavior is undergoing a new round of changes, showing a new trend that is different from the past. How brands can better serve consumers and achieve "consumer-centered" puts forward a new test, and how to build and improve a brand's membership system has been become a problem that major brand owners and retailers will face together.

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Organizer ECV International

Organizer of China Membership Economy and CRM Innovation Summit 2021

ECV Retail Industry has hosted series of summits for consecutive 6 years, topics involving Ecommerce, digital marketing, digital supply chain, new retail, luxury retail, etc. We served executives and decision-makers from Walmart, Starbucks, Alibaba, Tencent, JD.com, Haier and other Fortune 2,000 company. Our database of high-end retail customer resources accumulated about 100 thousand.

Our speakers and participants are from SEPHORA, SWAROVSKI, Secoo, JD.com, Tencent, MEISTERKREIS, Hugo Boss, etc. The accumulation of high-end worldwide retail customer resources is nearly 10,000 people. ECV retail industry summits are committed to providing high quality learning, communication and resource platform for decision makers from all over the world.

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