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Cold Calling Techniques for Restaurant Catering

The Catering Institute

Thursday, 5 October 2017 from 9:00 AM to 5:00 PM (EDT)

Cold Calling Techniques for Restaurant Catering

Ticket Information

Ticket Type Sales End Price Fee Quantity
General Admission 5 Oct 2017 US$299.00 US$0.00

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Event Details

***POSTPONED TO OCTOBER 5TH DUE TO SEVERE WEATHER CONDITIONS IN ATLANTA***

Due the unpredictability with Hurricane Imra, the safest decision is to postpone our Cold Calling Workshop.
We are rescheduling the class for Thursday, October 5th. Hope to see you then!

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In this full day, interactive session, attendees will be provided with a targeted, specific sales training course that will enable them to acquire new catering customers and build relationships that develop order frequency.

Attendees will learn about the need for cold calling and prospecting and the affect it has to their overall sales success, followed by understanding the fear factor surrounding cold calling and real techniques to overcome those fears.

Skills training to follow will focus on the techniques to master cold calling as a sales driving activity that generates and qualifies leads, determines decision makers, solidifies meetings and closes sales.  

Training will focus on the following concepts:

  • Prospecting
  • The Fear Factor / Sales Call Reluctance
  • How to Change Your Thinking
  • Creating Compelling Reasons to Engage
  • Pre-Call Planning
  • Diversionary Tactics
  • Developing Your Prospecting System
  • How to Overcome Objections
  • Create Highly Effective Voicemails
  • Addressing the Gatekeeper
  • A Day in the Life of a CSM

Included:

  • Lunch, Beverages, Snacks
  • Catering Institute Certification, and Industry Recognition
  • Lesson quiz

For more workshop information click here

Membership has its Privileges: This workshop is brought to you in partnership with Georgia Restaurant Association.  If you are not a member and would like to join, you can receive a $50 discount on this workshop.

Members $249    Non Members $299

For more information on GRA memberships please contact Tandelyn at 404-467-9000 or  tandelyn@garestaurants.org

Suggested Hotel: Crowne Plaza Perimeter at Ravina. Please use this link to book your reservation and get 12% off the Best Available Rate:Ravinia Reservation Link- Crowne Plaza Atlanta at Perimeter

or Marriot Residence Inn Perimeter East , 1901 Savoy Drive. $129.00 book here: http://www.marriott.com/meeting-event-hotels/group-corporate-travel/groupCorp.mi?resLinkData=The%20Catering%20Institute%5EAXB%60ATLRN%60&app=resvlink&stop_mobi=yes

Testimonials: 

“Let’s face it.  No one is perfect.  We should always be in a constant state of awareness for improvement.  No matter how good your tactics may be in generating catering sales, you need to take this course.   Why?  Because you’ll definitely learn something new.   Something you hadn’t thought of before, a new angle, a good-habit forming practice…something.  Knowledge is Power.  Why rob yourself of improvement/power?  You want more money, don’t you?”- Ken Rojas, Corporate Regional Catering Sales Manager,  Schlotzsky’s


Supported by:

     Catering Insights           Clearpath           Georgia Power           Georgia Restaurant Association           Inktel     
     LBP Manufacturing           MonkeyMedia Software           Paytronix           Pepsico Foodservice           Primary Color     
     Punchh           Relevant Mobile           Robust Promotions           Southern Chamption Tray           Synq3     
     Technomic           Voice Teleservices           War Room Inc     


  • Tracy Avolio

    Tracy Avolio

    The Catering Institute

    VP


Have questions about Cold Calling Techniques for Restaurant Catering? Contact The Catering Institute

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When & Where


Georgia Power Customer Resource Center -
4404 North Shallowford Road
Atlanta, GA 30308

Thursday, 5 October 2017 from 9:00 AM to 5:00 PM (EDT)


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Organizer

The Catering Institute

The Catering Institute is a leading educator in takeout, delivery and catering, providing training, certification and consulting to restaurant operators and their teams.

The Catering Institute is a private, independent academic institution. Led by Founder & CEO Erle Dardick, the faculty at the Catering Institute is passionate about helping brands excel at feeding their customers where they Live, Work & Play™

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Cold Calling Techniques for Restaurant Catering
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