Actions and Detail Panel
Cold Calling Techniques for Restaurant Catering
Wed, 13 September 2017, 9:00 AM – 5:00 PM EDT
In this full day, interactive session, attendees will be provided with a targeted, specific sales training course that will enable them to aquire new catering customers and build relationships that develop order frequency.
Attendees will learn about the need for cold calling and prospecting and the affect it has to their overall sales success, followed by understanding the fear factor surrounding cold calling and real techniques to overcome those fears.
Skills training to follow will focus on the techniques to master cold calling as a sales driving activity that generates and qualifies leads, determines decision makers, solidifies meetings and closes sales.
Training will focus on the following concepts:
- The Fear Factor / Sales Call Reluctance
- How to Change Your Thinking
- Creating Compelling Reasons to Engage
- Pre-Call Planning
- Diversionary Tactics
- Developing Your Prospecting System
- How to Overcome Objections
- Create Highly Effective Voicemails
- Addressing the Gatekeeper
- A Day in the Life of a CSM
- Lunch, Beverages, Snacks
- Catering Institute Certification, and Industry Recognition
- Lesson quiz
For more workshop information click here
Membership has its Privileges: This workshop is brought to you in partnership with Georgia Restaurant Association. If you are not a member and would like to join, you can receive a $50 discount on this workshop.
Members $249 Non Members $299
“Let’s face it. No one is perfect. We should always be in a constant state of awareness for improvement. No matter how good your tactics may be in generating catering sales, you need to take this course. Why? Because you’ll definitely learn something new. Something you hadn’t thought of before, a new angle, a good-habit forming practice…something. Knowledge is Power. Why rob yourself of improvement/power? You want more money, don’t you?”- Ken Rojas, Corporate Regional Catering Sales Manager, Schlotzsky’s