$345 – $445

Content Decoded, Toronto - One-Day Masterclass on Content Marketing

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House of VR

639 Queen St W

Toronto, ON M5V 2B7

Canada

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CONTENT DECODED: A ONE-DAY MASTERCLASS WHERE WE'LL DECODE THE WHY, HOW, AND ROI OF CONTENT MARKETING AND STORYTELLING

“Stop interrupting what consumers are interested in and start becoming what they're interested in.” – David Beebe






CMO’s and Brand Marketers understand that interruptive marketing is over, but how do you transform a marketing organization to start implementing creative and content marketing that wins the hearts, minds, and wallets of consumers?

This is not your usual conference where you just listen to people talk, salespeople pitch you their products, and you leave with little to no real-world insights to help you do your job.

Content Decoded is an intense one day event jam packed with Masterclasses and Workshops where brand marketers come together to learn the Why, How, and ROI of content marketing and brand storytelling.

And it’s coming to Toronto on Wednesday September 27th, one day before Buffer Festival with limited seating available and an exclusive discount to attend Buffer Festival and meet other brands, creators, and influencers.

Led by TOAST, a leading Content Marketing Studio and Emmy-award winning Producer and Brand Storyteller David Beebe, who AdWeek called “A Branded Content Master Who Makes it OK to Love Marketing,” will be in Toronto on September 27th for a special edition of Content Decoded.






PRESENTED BY

Led by Toast Studio, a leading Content Marketing Agency and Emmy-award winning Producer and Brand Storyteller David Beebe, who AdWeek called “A Branded Content Master Who Makes it OK to Love Marketing,” we will be in Toronto, Montreal and other North American Cities in the coming months.

David Beebe
CEO & Founder, Beebe Content & Co

Emmy-winning branded content producer and content marketing advisor.Founding Partner and Producer, Toast Studio

Alexandre Gravel
Founding Partner and Producer, Toast Studio

Award-winning producer, has worked with multiple large brands making key moves towards leveraging content and branded entertainment.






WHAT TO EXPECT AND WHAT YOU’LL LEARN


MASTERCLASSES SET THE PLAYING FIELD

Content Decoded kicks off with learning about and discussing The Why behind Content Marketing and Brand Storytelling.

  • The State of Content Marketing + Brand Storytelling
  • The Creative + Creatives from Brand Films to Webisodes to Always On Social Content
  • Influencer Marketing
  • Measurement + ROI
  • Platforms + Technology
  • Distribution + Channels
  • Content Studios
  • Brand Command Centers
  • Real Time Creative + Content Marketing
  • Marketing Orgs + Talent


WORKSHOPS KICKSTART YOUR BRANDS STRATEGY + CREATIVE

Strategy Workshop

Join other marketers in small groups to review the morning sessions, discuss different content strategies, and start ideating and documenting strategies for your industry and brand that you can take back and implement into your overall marketing strategy.

Creative Workshop

It’s time to get your creative juices flowing and start ideating all the different types of creative that you can create to engage your target audience. From brand films to webisodes, to always on social content, you’ll brainstorm with your groups and leave ready to produce content.


Breaks + Lunch Included

Don’t worry, we’ll take mini breaks to reset the mind and a catered lunch.


Content + Cocktails

At the end of the day, join us and other attendees for a special edition of “Content + Cocktails” to cheers each other, network, and discuss what everyone learned.

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Date and Time

Location

House of VR

639 Queen St W

Toronto, ON M5V 2B7

Canada

View Map

Refund Policy

Refunds up to 30 days before event

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