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Corporate Startup Meetup Bonn

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Digital Hub

Rheinwerkallee 6

53227 Bonn

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Growth Hacking #2 meets Corporate Startups

In this meetup, we will have two exciting topics combined: Growth Hacking and Corporate Innovation! 4 speakers will talk about their insights metrics and management of corporate innovation.d

Topics & Speakers

(1) "How I profitably build a list of form 0 to 16000 email subscribers with Facebook Ads" by Ben Sufiani (6metrics)

Everybody starts with no email list and it’s hard to imagine how you can get to your first 100, 1000, 10000 subscribers. I will show the step by step processes I use in several businesses right now (books, apps, SaaS, ecommerce) to build email lists. Facebook Ads are of course not the only way you can go but it’s the one that makes its easy and reliable at the moment.

Lets look at basic Facebook Analytics to measure the performance of your campaigns to make list building profitable faster. I can share my experience with different ad formats, landing page and email tools to make your life easier.

Finally we’ll look at simple ways to automate the process to create an scalable email sales funnel.

Ben Sufiani

Ben Sufiani is the founder of 6metrics.co in Cologne, an online agency offering services based on growth marketing and analytics. He´s also the initiator of the Growth Cologne Meetup.

https://www.linkedin.com/in/bensufiani/

(2) "Redesigning the core business through co-innovation with startups and their speed" by Lukas Strniste (EnterpriseUP)

Forget the corporate accelerator hype! There are many reasons why corporate accelerators do not work and why strategic fit and maturity crucial for growth are. Lukas will show some examples and use cases.

Lukas Strniste

Lukas Strniste is the CEO and founder of EnterpriseUP, a boutique innovation consulting company focusing on Corporate Startup Strategic Collaboration. He runs yearly conferences for innovation managers i.e. the Corporate Startup Summit and Corporate Incubation & Acceleration Summit.

https://www.linkedin.com/in/lukas-strniste-80a15230/

(3) "Hacking Innovation Growth through Corporate Startup Collaboration" by Steffen Knodt (German Association for Marine Technology GMT) and Peer Bentzen (Deutsche Post DHL Group)

Using the example of an industry leaders in the maritime and delivery business, you get insights into their strategies in onboarding of external innovation for growth.

Dr. Steffen Knodt

Dr. Steffen Knodt is Member of the Board of the German Association for Marine Technology GMT. He is responsible for Research and Innovation with a focus on digitization and start-ups and held various senior management positions in research & development and technology & innovation.

https://www.linkedin.com/in/steffen-knodt-0b083599/

Peer Bentzen

Peer Bentzen is an Executive Vice President in the Business Development area of Deutsche Post DHL Group and is driving some of the startup related initiatives.

https://www.linkedin.com/pub/peer-bentzen/0/2a6/2a7

Afterwards, we´ll have time to mingle and chat! :)


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Digital Hub

Rheinwerkallee 6

53227 Bonn

Germany

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