Actions Panel
Create a Lasting Brand Experience with your Mobile Consumer
Date and time
Location
The Permanent
330 West Pender Vancouver, BC V6B 3K2 CanadaDescription
Create a Lasting Brand Experience with your Mobile Consumer
The Permanent, Vancouver
Tuesday, October 6, 2015
8:00AM - 10:00AM
Please join Patio and Tapped Mobile as we bring together innovators in advertising for an information session created specially for marketing leaders. This will also be the West Coast launch of Shazam’s new Visual Recognition program.
This private breakfast event will also include a presentation on new mobile targeting innovations by Jed Schneiderman, President Tapped Mobile and two interactive panels featuring leaders from Canada’s top brands and digital agencies.
Our brand panelists are:
Jacqueline Simpson, Director, North America Consumer Marketing Programs - Destination BC
Adam Rootman, Senior Digital Media Manager – Whitecaps
Marc Bitanga, Senior Manager Demand Generation - Hootsuite
Our agency panelists are:
Josee Thibault, Director, Digital Solutions - Media Experts
Bryan Mitten, Digital Media Strategist - Cossette Media
Kevin Curtis, Senior Manager of Digital Sales, Western Canada - Rogers Communications
Diana Walter, Associate Director Digital Strategy - OMD
Enable your mobile strategies and ignite your mobile campaigns into 2016 & beyond.
Join us and experience how to:
- Create Innovative Mobile Campaigns: Learn how Patio and Tapped Mobile help major brands foster deeper engagement through unique consumer experiences.
- Connect Offline to Online: Gain valuable insights into how Shazam's new Visual Recognition can better connect traditional and digital media, to create integrated consumer experiences.
- Reach Audiences in Innovative Ways: Hear about advanced mobile targeting techniques used to reach audiences based not only on demographic & behavioural targeting, but also their location history.
- Hear what Agencies & Brands Think: Executives from leading creative and digital agencies and brands will share their thoughts on the changing online and offline landscape during two interactive panel sessions.
Agenda:
8:00 - 8:25: Registration, Networking, Coffee & Breakfast
8:25 - 8:35: Introduction, Megan Halkett, Managing Director, Patio
8:35 - 8:55: Presentation, Jed Schneiderman, President & Co-Founder, Tapped Mobile
8:55 - 9:15: Brand Panel - Key Learnings from Targeted Digital & Mobile Campaigns
9:15 - 9:35: Agency Panel - Evaluating a Mobile Spend Against All Digital Options
9:35 - 10:00: Networking
Our event hashtag is:
#patiomobile
Inquiries, please contact
Becky McMillan, Managing Director becky@wearepatio.com
The Permanent. 330 West Pender Street.
Map to Venue