CreativeBoost workshop: Countdown to Business in North Bay

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White Water Gallery

122 Main Street East

North Bay, Ontario P1B 1A8


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Event description


CreativeBoost is a WorkInCulture program available as an in-person workshop or online webinar that teaches individuals working in arts, culture, libraries, and heritage, skills related to business planning and entrepreneurship.

This CreativeBoost program is a one-day workshop for artists/creatives who are thinking about starting a creative business. Attendees explore the feasibility of their existing creative business idea through basic business and creative techniques that will help shape the business plan.

Through interactive, reflective, and writing activities that correlate with a workbook, participants get to step into the business mind frame and leave with the key components of their business more clearly defined.

This workshop is intended for individuals who:

  • Have little knowledge of basic business skills
  • Want to explore the feasibility of an existing creative business idea
  • Enjoy participating in both reflective/independent and interactive/social activities

This workshop involves:

  • Sitting for most of the day
  • Periodic breaks throughout the day with 45 min- 1 hour at lunch
  • Speaking with other participants and to the group, having discussions, and asking quesitons
  • Socializing and making connections
  • Group and individual activities
  • Guided visualization session
  • Writing in workbook

Takeaways for participants

  • Step into the business mind frame
  • Build a bridge from creative professional to creative business
  • Clarify your business idea, direction & create the base of your business plan
  • Get to know your local business and creative sector supports and community

Guest speakers:



Snjezana Pruginic is a creative business professional and facilitator with over 10 years of experience in the creative sector as a dancer, producer, writer, community art facilitator and art manager. She is also the co-founder and facilitator of "Business of Arts", an art entrepreneurship workshop for visual artists.

Agenda for the day

Introductions and Logistics

Getting into the business mind frame

  • Defining your skills, strengths and passions
  • Finding the sweet spot (your business)

Mapping your idea / business (and building the frame of the business plan)

  • Your business vision
  • Your business goals
  • Business Analysis

The Heart of Your Business

  • The problem
  • The value
  • The purpose

Who are your clients?

  • Creating your client avatar

Putting it all together

Next Steps and Action points

Your Community (includes a panel discussion with guest speakers)

Side Note:

  • Workshop includes a workbook handout to prepare you for your next steps.
  • Morning coffee & muffins, lunch and refreshments are included.
  • There is a municipal parking lot adjacent to Meaford Hall. Parking is free of charge.
  • Building is wheelchair accessible.

If you have any questions please contact Mona at 416-340-0086 or info@workinculture.ca.

"CreativeBoost - in North Bay" would not be possible without the following presenting partners:


White Water Gallery is a not-for-profit Artist-Run Centre supporting artistic practices that are innovative and relevant. Understanding the need to advance the public's appreciation for contemporary art, the gallery encourages outreach programming that promotes accessibility and shared knowledge.

tbs LOGOThe Business Centre is a not for profit organization that offers information, programs, training and resources to entrepreneurs, startups and expansions in the districts of Nipissing and Parry Sound.



OTF logo

An agency of the Government of Ontario, the Ontario Trillium Foundation (OTF) is one of Canada’s largest granting foundations. With a budget of over $136 million, OTF awards grants to some 1,000 projects every year to build healthy and vibrant Ontario communities.

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White Water Gallery

122 Main Street East

North Bay, Ontario P1B 1A8


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