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Design for Business Canvas with Melanie Lang
Wed, 22 February 2017, 9:00 AM – 12:00 PM EST
Melanie Lang is the Executive Director of The Centre for Business and Student Enterprise (CBaSE), housed within the College of Business and Economics at the University of Guelph. Entrepreneurial initiatives include undergraduate business consulting, an incubator program for youth-led startups (The Hub), and support for student competitions and conferences.
Through her role as Executive Director, she takes students out of the classroom and in to the community to investigate and propose innovative and sustainable solutions to economic, social and environmental problems across all sectors of society. This in turn, empowers a new generation of business leaders committed to community engagement and a sustainable future. The students are then instilled with a sense of social responsibility and leadership; two character-building values that CBaSE believes develop citizenship.
Within the Guelph area, she has served on many boards and committees, including: Guelph Chamber of Commerce; Center Wellington Community Foundation; Guelph Wellington Business Enterprise Centre; IMPACT! The Co-operators Youth Program for Sustainability Leadership; 4H Ontario Board; and Centre Wellington Co-operative Preschool. Melanie was named one of the City’s ‘Top 40 Under 40’ in 2012 for her role as an educator and community developer and was recognized as a 2015 and 2016 YMCA-YWCA Woman of Distinction nominee for Education and Training and Business and Entrepreneurship.
This innovative and entrepreneurial approach to curriculum development along with the ability to seek outside the box for solutions has paved the road for creating a strong and active presence in the local community. The success of CBaSE, in large part, is attributed to the progressive culture of Guelph and the receptiveness of the community. Throughout her work as Executive Director of CBaSE, Melanie’s vision/passion/initiative have helped enhance experiential learning opportunities for students, while contributing to the healthy growth and development of businesses and organizations in the surrounding community.