$100 – $595

Facebook Advertising Boot Camp

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Location

Fort Tectoria - Shaw Conference Room

777 Fort Street

Victoria, BC

Canada

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

Looking to advertise like the pros on Facebook?

Bring your laptop and join us on December 7th!

Over the course of this one-day Boot Camp, we’ll cover the end to end process for building out your own Facebook Advertising campaigns.

This program is lead by Robert Cooper of PlusROI Online Marketing, a Facebook Pro Marketing Program Partner and Google Premier Partner. Rob has directed 10’s of millions of dollars in online advertising spend and has been advertising on Facebook since 2009.

He’ll lead you through the same process used to launch actual client campaigns.

This boot camp will cover:

  • Facebook advertising account setup

  • Pixel setup for advanced tracking

  • Integration with Google Analytics through UTM standards

  • Effective landing pages

  • Facebook ad strategies

  • Creating target audiences using demographics, interests, job titles, and more

  • Retargeting using Facebook

  • Instagram advertising options

  • Ad writing and testing

  • Creating image, video and carousel ads

  • Reporting

  • Optimizing campaigns

You’ll be working with professional advertisers to facilitate as you create your own campaign. We’ll work through this process, and at the end of the day you’ll have a launch-ready campaign, set up using Facebook best practices.

Also includes:

  • Account and Analytics setup support (pre-class)

  • Hands-on instruction

  • Group exercises

  • Catered lunch with vegan and gluten free options available

  • Small class size

  • Collaboration and support from your peers in the group

  • Additional resource materials

  • Campaign review and optimization suggestions (within 30 days of boot camp).


Who should attend:

  • Anyone looking to create Facebook campaigns within their organizations

  • Anyone looking to develop strong foundational skills in Facebook Ads

  • Managers wanting insight to effectively manage internal or external Ads teams.

This boot camp will focus on the delivering a solid & practical foundation in Facebook advertising skills, but will not delve into advanced technical practices (so it is not recommended for Facebook advertising professionals).

Participants should have a basic understanding of web marketing concepts. A list of study resources will be made available in advance to students who need some background information.

Please email the organizer directly with questions, or if you prefer to be invoiced directly. The contact button is below, just under the organizer description.

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Date and Time

Location

Fort Tectoria - Shaw Conference Room

777 Fort Street

Victoria, BC

Canada

View Map

Refund Policy

Refunds up to 7 days before event

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