$149 – $199

Get More Value Out Of LinkedIn For Your Sales and Career Goals

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10 Konrad Crescent

Markham, Ontario L3R 8T7

Canada

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Refunds up to 1 day before event

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75% of B2B buyers and 84% of C-level or vice-president level executives use social media to make purchasing decisions -IDC

Among Decision-Makers, LinkedIn Is The Most-Used Social Network for Work -Forrester

Session Synopsis: Whether you want to build your personal brand, grow your business, or expand your professional networks, you need to find, engage, and influence key decision makers. This session will help you understand the resources available through LinkedIn and beyond, and the best strategies to curate content that conveys your thought leadership, expertise, and interests. Whether you are new to this realm or consider yourself a digital native, this session will provide you with new techniques for raising your social media clout.


Who Should Attend This Workshop?

Sales professionals looking for a competitive edge to find and engage prospects and clients. Anyone looking to further their career by building a robust network and a strong personal brand.

Participants will experience:

A) A step-by-step review of LinkedIn profiles, how to optimize them for discoverability and professional
appearance, and strategies for turning profiles into sales tools and the foundation of a personal brand.

B) An in-depth review of the features and functions of the LinkedIn environment and how to use them to prospect and mine for insights regarding companies and individuals. This includes:
• Profile Organization
• Advanced Search Techniques
• InMail
• Identify and Profiling Prospects and Key Decision Makers
• Content Creation and Curation
• Connection Strategies

C) Additional platforms and tools (e.g., Twitter, Facebook, Instagram, and more) will also be discussed.

About the Instructor:

Andrew Jenkins has provided social media strategy and social selling services to numerous mid to large enterprises such as CIBC, Royal Bank of Canada, BMO Nesbitt Burns, National Bank, Sirius XM Canada, the Globe and Mail, World Vision Canada, and the Aga Khan Foundation. He holds a BA in Economics from Laurentian University, a BFA in Film Production from York University, and an MBA from the Rotman School of Management at the University of Toronto. He also taught entrepreneurship at OCAD University and currently teaches Digital Strategy at the University of Toronto’s School of Continuing Studies. Andrew speaks internationally about the social and digital landscape. His entrepreneurial efforts have been featured in the Toronto Star and by LinkedIn Canada as one of their success stories.


For event and other reservation inquiries such as group ticket purchases, please contact Andrew Jenkins at ajenkins@volterraconsulting.com or 647-262-4242.

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Date and Time

Location

10 Konrad Crescent

Markham, Ontario L3R 8T7

Canada

View Map

Refund Policy

Refunds up to 1 day before event

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