Going Global - Intro to International Marketing
Introduction to International Marketing
This introductory workshop will teach you common marketing terms to help you source and navigate relevant industry intelligence.
- The value of market research in evaluating and selecting market-entry strategies for your company
- About the influence politics, laws, regulations and cultures have on international marketing
- To start developing an international marketing plan for each market you plan to enter
- This will help you earn the best return on your marketing investments
- And much more