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How to Use Video to Spread Your Message + Grow Your Business

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Online Zoom Call!

Everycity, Ontario

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How to Use Video to Spread Your Message + Grow Your Business

Are you an entrepreneur who KNOWS how powerful video could be to grow your reach, visibility, and impact, you're just not really sure where to start or which platforms are best?

If you know your work can help people, and you're ready to share it on a bigger scale, this call might be for you! This will be an information packed session and you'll leave understanding:

  • WHY video is so important for your marketing strategy
  • WHERE to post videos online for maximum impact
  • HOW to maximize your video making efforts for the most benefit to you, your business, and your clients!

Hey friends! This has been my most requested workshop so I thought I'd take it online and open it up to a wider audience. I love helping people demystify video because here's a little secret: video doesn't have to be complicated! I used to cram all of this material PLUS video shooting and editing into one day, but it was just too much info to take in during one sitting and so, here we are :)

I am also running 1-day Video Editing workshops where I lay out the foundations of equipment, we do some filming, and then actually edit a video you can use for your business, so if that is something of interest feel free to stick around to the end of the webinar where I'll discuss upcoming locations (Toronto, Timmins + Hearst), cost ($250/person), and how to sign up. (This is the ACTION - taking part of the workshop where we get in there are do some hands-on learning!).

You'll also learn how to swipe my slide deck at the end for future reference :)

This is for you if:

  • you are already clear on your message and what you do for people
  • you (ideally) already have a website and/or relevant Social Media platforms set up
  • you generally have the foundations of your business in place, and are ready to take it to the next level by incorporating video into your marketing mix!
  • you understand that video is a really great marketing tool, you just have no idea where to start and are (potentially) overwhelmed by the tech side of it
  • you want to incorporate video, but the thought of adding one. more. thing. to your long list of to-do's stops you from learning and/or implementing video in your marketing efforts
  • you want to use video, but you have no idea what the heck to talk about or showcase!

What You’ll Learn:

  • just how much of an impact video can have on your overall reach and visibility online (this is where I get nerdy about a few stats :) )
  • how video fits into your overall marketing strategy
  • video platforms and the benefits and differences of each
  • which platforms are ideal for your demographic (because guess what, the truth is you DON'T have to be on every single Social Media platform known to man to have an impact...and really, who has that kind of time?)
  • learn how to optimize the three main social media platforms to grow your impact and reach
  • the 3 most effective types of marketing videos
  • the benefits and differences between edited video and live video and when to use them
  • the 3 elements of an engaging video
  • some examples of videos and video marketing that have worked for other businesses
  • generating content ideas
  • oh ya, AND! how to repurpose your video content for your other Social Media or marketing channels :)

Oh my god you guys this is going to be so good!

The webinar is free and all registrants will receive a link to the Zoom call the day before, and day of the event (just for good measure). For those of you unfamiliar with Zoom, it's a free platform that you can access either online or by downloading the app onto your computer or phone. If you've never used the platform before, I recommend signing in 10 minutes early to get set up for start time.

If you have any questions, please feel free to contact me directly at melissalamoureux@hotmail.com.

See you on the call! Woohoo!!

Melissa

P.S. Because this will be a live call, you'll have the opportunity to ask me specific questions as we go through the info - woohoo! Answering your burning questions is one of my favourite things, so I can't wait to roll up our sleeves and figure out how we can put video to work FOR you in your business!

P.P.S. Also! Because this is my first ever webinar I'm delivering in this format, your feedback would be greatly appreciated and I'll be sending out a feedback form afterwards to learn more about what really resonated and helped you the most out of everything we discussed!


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Online Zoom Call!

Everycity, Ontario

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