Ipsos Most Influential Brands: Truth and Tendencies Event

Ipsos Most Influential Brands: Truth and Tendencies Event

By The Globe and Mail

Date and time

Tue, Feb 4, 2020 8:30 AM - 11:30 AM EST

Location

The Globe and Mail Centre

351 King Street East 17th Floor Toronto, ON M5A 0N1 Canada

Description

Join Ipsos, Globe Media Group, ACA, Publicis and the CMDC as we release the results of the 2019 Ipsos Most Influential Brands study.

Influence doesn’t happen by accident. This exclusive event for brand marketers will unveil key highlights and category trends from over 100 brands evaluated in the study. Following the rankings, we’ll host an in-depth interview and moderated panel showcasing some of Canada’s most interesting brands.


AGENDA


8:30 am – Registration and Breakfast



9:00 am - Opening Remarks



Session One – Most Influential Brands 2019 Summary Presentation



Session Two – Conversation with Mary DePaoli, Executive VP and Chief Marketing Officer, RBC, and Sean Stanleigh, Head of Globe Content Studio, The Globe and Mail



Session Three – Challenging the Challengers: How Brands Are Keeping Up in The Age of Change. Moderated by Susan Krashinsky Robertson, Retailing Reporter, The Globe and Mail



11:05 am – Closing Remarks, Coffee and Networking



Let others know you’ll be attending the event by sharing on social with #IPSOSMIB #2019MIB

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