#KnowWhatImpairedMeans: Connecting with Youth on Cannabis-Impaired Driving

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Online event

Event description


Funded through Health Canada's Substance Use and Addictions Program, #KnowWhatImpairedMean is a public awareness campaign aiming to educate Canadians aged 15 to 24 that cannabis impairs a person’s ability to safely operate a motor vehicle, by reaching our target audience in a unique way.

Who this webinar is for

This webinar is aimed at all professionals for whom the prevention of impaired driving and its consequences is relevant to their work. This includes, but is not limited to, professionals in public health, injury prevention, substance use, enforcement, education, road safety, and health care.

Learning objectives

Through this webinar, participants will:

  • learn about ways to reach the target demographic: Cannabis users aged 15-24;

  • understand the core components and key messages of the #KnowWhatImpairedMeans campaign; and,

  • be aware of the resources and opportunities available to amplify the campaign, with a focus on National Teen Driver Safety Week.

This webinar will be presented in English.

Date and time


Online event

Organizer Parachute

Organizer of #KnowWhatImpairedMeans: Connecting with Youth on Cannabis-Impaired Driving

Parachute is Canada’s national charity dedicated to reducing the devastating impact of preventable injuries. Unintentional injury is the No. 1 cause of death of Canadians aged 1 to 34, and one child dies each day. The financial toll is staggering, with injury costing the Canadian economy $27 billion a year. Through advocacy and education, Parachute is working to save lives and create a Canada free of serious injuries. For more information, visit us at parachutecanada.ca and follow us @parachutecanada on Twitter, Facebook, Instagram, and LinkedIn.

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