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LinkedIn or Left Out - Matthew Purdey Presenting

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65 Chancellors Drive, 474 Univeristy Centre Winnipeg, Manitoba

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LINKEDIN OR LEFT OUT - The Value of Connecting and Engaging with Your Professional Network

Abstract: The future of job search is here and if you are not on LinkedIn, there is serious risk of being left out when it comes to landing your next opportunity. This session will show practitioners how to help their participants leverage the professional networking site by discussing the basics of setting up a LinkedIn profile, best practices on what, when and how to post, strategies to increase visibility and engagement as well as nuggets of LinkedIn gold you can use to build a brand.

Attendees will engage in a series of mini content creation activities they can then take away and use to enhance their profile as well as receive a LinkedIn profile checklist to ensure their profile is complete and up to date. What can participants expect to take away from the session?

• The basics of setting up a LinkedIn profile.

• Best practices on what, when and how to post.

• Strategies to increase visibility and engagement.

• Nuggets of LinkedIn gold to build career capital.

• Content ideas for their profile.

• LinkedIn profile checklist.

This session will be of interest to:

• People who don't have a LinkedIn profile.

• People who have a profile but are not active.

• People who teach job search and career management strategies

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65 Chancellors Drive, 474 Univeristy Centre Winnipeg, Manitoba

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