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Marketing & Communications Workshop: MOTR

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Genesis Boardroom

250 Elizabeth Ave

IIC3003

St. John's, NL A1C 2G1

Canada

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Description

It might seem like you need to travel to space for access to the most innovative workshops, but we`re bringing space to you! Genesis has partnered with Canada`s largest innovation hub- MaRs Discovery District to bring to you MOTR- MaRs on the Rock. This program will be facilitated by renowned experts from the MaRs District teaching a series of business development workshops.

Marketing and communications (MarCom) is the ability to communicate your brand to your target customers through targeted channels and messaging that resonates with your customers’ problem or need.

Due to limited resources, many new ventures rely on low-cost marketing and communications strategies and activities to develop and scale their businesses. This workshop series examines the principles of MarCom strategies and provides relevant frameworks and tools for you to increase opportunities for growth.

This workshop will show you the key components that will contribute to a cost-effective, high-impact MarCom strategy. You will be able to identify where your marketing brand needs to go in order for you to grow your customer base and retain repeat clients.

Workshop Topics

  • MarCom Strategic Framework: target audience and credibility

  • Marketing channels and activities

  • Consumer’s buying process

  • Communication techniques

  • Identifying language for your target market

  • Selecting and evaluating media platforms


Workshop Information

Apply today for our three day Sales workshop! Limited spots available, registration deadline is December 6th.

  • Monday December 11th: 9:00am-1:00pm
  • Tuesday December 12th: 12:30pm-4:30pm
  • Wednesday December 13th: 9:00am-1:00pm

** The prices of this workshop are listed next to the tickets, we will be accepting payments the first day of the workshops, NOT on Eventbrite!! Cash or cheque payments only. Please register with the most relevant ticket description.**

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Location

Genesis Boardroom

250 Elizabeth Ave

IIC3003

St. John's, NL A1C 2G1

Canada

View Map

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