media, marketing, & measurement (Calgary)
By thinktv
Date and time
Thu, Apr 11, 2019 7:45 AM - 10:30 AM MDT
Location
Calgary Public Library
800 3 Street Southeast Calgary, AB T2G 2E7 CanadaDescription
TIME
7:45 - 8:30am: Continental Breakfast
8:30 - 10:00am: Presentation
10:00 - 10:30am: Wrap up and Q&A
AGENDA
The Future of Measurement: Cross Platform
Anita Boyle Evans
GM, Television, Numeris
The Power of TV in an Attention Economy
Kathy Gardner
VP Insights, thinktv
The Moneyball Moment for Marketing in Canada
Josef Hrebik
Canadian Media & Entertainment Strategy Lead, Accenture
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