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MSBC Seminar: B2B Sales Fundamentals- Dec 1, 2016
Thu, 1 Dec 2016, 2:00 PM – Fri, 13 Jan 2017, 5:00 PM EST
Sales Have Ended
Sales Have Ended
Many entrepreneurs and small businesses struggle with how best to define and implement an effective sales process for selling to other businesses. This workshop is designed to help them do exactly that.
In this program, participants will learn:
• What a sales process looks like
• What a buyer’s process/buyer’s journey looks like
• Ways to generate leads
• How to qualify prospects
• Sales funnel management
• How to book, plan, and conduct a sales meeting
Guest Speaker: Humza Adam
Humza is the Founder and Principal of HFactor Solutions. He holds over 15 years of experience in high-value Sales and Marketing as well as Training. He has experience in diverse industrial sectors, from Aerospace to Telecommunications. Most recently, Humza spent a number of years with Bombardier where he was involved in sales transformation projects as well as driving key strategic account sales in his territory.With a keen understanding of Human Factors and Buyer Psychology, he has mastered the art and science of high-value selling.
Humza holds a Master of Science degree based on the principles of Human Factors with published research in the area of human performance. He also holds a Masters of Science degree in Engineering Management. In addition, he has a number of years of experience in coaching and training people for peak performance. He is also a commercial pilot and a Certified Flight Instructor (CFI). He is also Lean Six Sigma Greenbelt Certified and Project Management – Lean Process Certified.