MVP Series: Testing, Testing / Show & Tell

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MVP Series: Testing, Testing / Show & Tell

Have you ever wondered if there was a more straightforward, less costly way to develop your idea with validation?

When and where

Date and time

Location

Online

About this event

  • 2 hours
  • Mobile eTicket

Have you ever had a great idea that seemed to go nowhere, but your family and friends all seemed to love it? Then, when you started to move your project along, the interest of others seemed to fade? Or maybe you started a business, and things were going great until you needed to grow. Perhaps you have the next best tech idea but no idea how to commercialize this fantastic innovation!

In this Minimum Validation series, we will look to develop and test the elements of a new idea that genuinely help get the idea to commercialization-ready innovation.

In the first session, we will work on Customer Validation. We do this first because it is the foundation from which all else builds. Next, we work to understand your product/service's value to your customers. These tests aid in testing your product/service's value proposition, which helps test problem-solution fit. In the third session, we will be designing tests for market fit. And finally, we design tests to help establish scalability opportunities.

To attend workshop 'Show & Tell', you must register for 'Testing, Testing'.

WORKSHOPS:

Testing, Testing (Tuesday, February 7)

Have you ever wondered if there was a more straightforward, less costly way to develop your idea with validation?

This workshop will cover some of the most common testing methods and where you might use them. No lab coats are needed; these tests will be simple, like observing someone's behaviour and taking notes. In the end, you will better understand how you might test some of your ideas.

Show & Tell (Tuesday, February 14)

We will review the results from the tests we have designed or run.

Our goal will be to check the current test design to assist in running your next set of tests. We will also review the results of your most recently run test to begin to break down the data and how we might apply it to what is next. Testing is something you are likely doing every day in your business, and this workshop will help you to tweak tests and apply results.

Workshop Dates:

  • Tuesday, February 7, 2023 (6:00 PM - 8:00 PM)
  • Tuesday, February 14, 2023 (6:00 PM - 8:00 PM)

Meet Your Presenter: Wendy Muise

Wendy Muise has always been an entrepreneur and loves the ability to spend time helping others with their businesses. With a background in tech and innovation start-ups, Wendy has been a part of a team that took a product from an idea to IPO and a $121 million market valuation.

Spending the last ten years focusing on strategic practices in entrepreneurship, Wendy has worked in communities during disaster recovery supporting existing and new entrepreneurs to grow their businesses.

IMPORTANT: Please note these are live events that will be delivered during the dates and times indicated.

RWEIT programming is mandated to support self-identified women and non-binary entrepreneurs in tech across rural Alberta through Economic Development Lethbridge’s WESTEM (Women Entrepreneurs-in-STEM) program powered by Alberta Innovates.

MVP Series: Testing, Testing / Show & Tell image
MVP Series: Testing, Testing / Show & Tell image