NABI C2P Pulse: Business Model & Value Proposition - Build What Works

A great idea isn’t enough. Your business needs a model that’s clear, viable, and aligned with what your customers truly value. This month’s NABI C2P Pulse Session focuses on the essential building blocks that determine whether your business can grow with ease or struggle under complexity.Join Darryl Lesiuk of Concept 2 Profit as he walks you through the foundational questions behind a strong business model:

• What problem are you really solving?
• Why does your solution matter, and to whom?
• Is your value proposition compelling enough to stand out?
• Does your business model support your goals, capacity, and long-term sustainability?
• Where are the gaps or assumptions that need adjustment?

Without clarity in your value proposition and business model, even the best marketing or sales strategies fall short. With clarity, everything else becomes simpler, stronger, and more aligned.Whether you're launching a new idea, refining your offer, or reworking your business structure for the year ahead, this session will help you understand how all the parts fit together, and how to build a model that supports real, long-term success.