What’s a personal brand?
Your personal (or professional) brand is what others experience when you are working at your best. It has value, defines what you want to be known for and is unique to you. Bring it alive under the guidance of Linda K. Williams, facilitator, brand + marketing strategist.
This hands-on workshop is educational, interactive, and experiential. It is the foundational starting point for anyone looking for a strategic way to add value in collaborative enterprises, to lead with clarity and conviction or to manage their professional reputation with intention.
A professional brand holds many parallels to an organizational brand. The methodology you will be applying has been adapted from proven corporate models.
How you’ll spend the day:
You’ll distill and articulate the building blocks of your professional brand through a series of facilitated creative and iterative exercises.
At the end of the day you will have:
A clear understanding of what a personal brand is and how you can activate it.
A hard copy of your Brand Framework that is practical, simple and unique to you.
A 90-day action plan to validate and initiate the activation of your personal brand.
What others are saying about the workshop:
“Constructive, illuminating, motivating, challenging, brain-burning, liberating, productive, and genuine value!“
“This workshop taught me what a professional brand is and gave me the tools to begin to develop my own. It was a surprisingly reflective experience which was strongly supported by the group discussions and the knowledgeable, intuitive leader.”