Road Rails Runways 2017: Trade. Easier Than You Think

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Citadel Theatre

(Rice Theatre)

9828 101A Avenue

Edmonton, AB T5J 3C6


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Roads Rails Runways is one-of-a-kind international export workshop series that brings together the people who make products and the experts who help move those products around the world.

The 2017 series kicks off at the Citadel Theatre in downtown Edmonton starting on June 19, 2017. The four-part Roads Rails Runways workshop series will continue throughout the year following the theme of understanding export trade.


The rapid-fire workshop format will be packed with advice, insights and practical guidance from businesses already selling in markets around the world, and the logistics and export specialists who help them move their products. The workshops will be both informative — covering topics such as traceability, trade agreements, pull strategies, competitive intelligence and export finance — and highly actionable. You will leave the workshops with ideas for clear steps forward in your export program.

→ Who should attend?

  • Small-batch manufacturers of consumer goods such as jewellery, apparel, food or décor
  • Large manufacturers of value-added foods, building materials, pharmaceuticals, industrial components, energy products, steel, etc.
  • Resellers of quality goods in any of these categories
  • Companies in the supply chain who help get products to market


If you’re looking to move into a new market, streamline your processes, reduce costs or connect with new suppliers, Roads Rails Runways will give you a head start toward accomplishing all of these goals.


7:30 to 8:30 — Registration and hot buffet breakfast

8:30 to 8:40 — Official Opening

BLOCK 1 (8:40 to 10:10 am) — Export A Platform for Your Business Growth

  • You will learn from those who have made the jump to export their products and services beyond the region. Why did they do it? What did they learn? And how can you avoid the same mistakes they may have made along the way? You will build your understanding of export markets and ignite your imagination to possibilities and opportunities in international trade.

8:40 to 9:00 Export Excellence: Rising to the Challenge of Being in 80 Countries at Once

  • Frank Burdzy, President & CEO, Champion Petfoods

9:00 to 9:20 Global Perspectives: Opportunities Through Human Relationships

  • Hooman Hosseinkhannazer, Director of Business Development, Norcada

9:20 to 9:40 Lifting Sales: Export and Thrive

  • Calvin Austrom, Operations / Production Manager, Ram Manufacturing

9:40 to 10:10 Growing Into International Markets

  • Jerry Bigam, President & CEO, Kinnikinnick Foods

Break 10:10 to 10:30

BLOCK 2 (10:30 to Noon) — Export is a Team Sport

  • In this session you will learn who can help you get actionable insights on market trends and international opportunities that can help you decide where to direct your focus. You will also learn about the important behind the scenes work that takes place to get your stuff safely where it needs to get to. The presenters are people who make their living supporting exporters.

10:30 to 10:50 Mitigating Trade Risk: Export Development Canada

  • Karen Shaw, District Manager - Prairies, Export Development Canada

10:50 to 11:20 Localization: Cultural Alignment in Product Development

  • Daylin Breen, Manager, Trade & Investment, Edmonton Economic Development Corporation

11:20 to 11:50 The Critical Connector: Transporting by Truck

  • Dan Duckering, President & CEO, Duckerings Transport

11:50 to noon recap/debrief

Lunch: Noon to 12:45

12:45 restart session and energize audience (trade improv)

BLOCK 2 (continued 1pm to 3) — Export is a Team Sport

1:00 pm to 1:20 Bringing It All Together: Expediting and Supply Chain Logistics--A Northern Perspective

  • Brad Wells, VP Operations, BBE

1:20 to 2pm Freight Forwarders Panel: Travel Agents For Your Stuff

  • Kuehne+Nagel (speaker to be confirmed)
  • Andrew Jones-Krysler, Business Development, Pentagon Freight Services Canada Ltd.
  • Brendan Harnett, CEO, Flying Fresh

2pm to 2:20 Surface to Surface: Ocean Ports--Connecting Continents

  • Port of Prince Rupert

2:20 to 2:50 Cargo Panel - Lift: The Air Cargo Perspective on Trade

  • Ben Speed, Regional Manager Western Canada, Air France/KLM Cargo

2:50 to 3:00 Day Wrap Up

→ Conference Hosts


How can I contact the organizer with any questions?

Email your questions or comments to tradeteaminfo@edmonton.com and one of our team members will connect with you as soon as possible.

Do I have to bring my printed ticket to the event?

It helps but not required.

Is my registration fee or ticket transferrable?

Yes. Please email us at tradeteaminfo@edmonton.com to let us know about the attendee change.

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Citadel Theatre

(Rice Theatre)

9828 101A Avenue

Edmonton, AB T5J 3C6


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