On December 7th at 2 pm, join us at the City of Sault Ste. Marie offices to hear how cities, utilities , healthcare and universities are using data to make better business decisions. The term Big Data is vast and often does not represent its true potential for cost savings and data monetizing.
The key to a successful Big Data Strategy depends more on having the ability to deliver insights into your customers in a truly cohesive environment rather than the actual mechanics behind dumping data into Hadoop
Hortonworks, Information Builders and Cisco will highlight real world use cases to show how organizations such as yours have leveraged data to better connect with your customers and enhance the customer experience
Single View Changes Everything
Over the years, Cities, Hospitals and Utility companies have been running on legacy systems with tight coupling between business applications and the data storage environments, which ultimately results in Data being locked into siloes. As an example, a billing team manages a payment system with its own database, the customer care department stores call logs in a CRM system, and the field service team manages critical operational data that is spread across service trucks and work orders.
By consolidating business data scattered across multiple interactions, channels, groups and platforms, Hortonworks has helped many companies unlock the true potential of their data. A single consolidated view of Customers and Operations enables businesses to create intelligent customer personas, compute rankings based on factors such as usage, optimize service calls, reduce churn and adjust target marketing for offers on value-added services like budget billing.
How to Achieve a Customer 360 by leveraging rich data from inside and outside of the organization to improve customer service and target marketing
How to Facilitate transparency for public portals by providing a Single View of Citizens, for Citizens
How to Improve smart meter data capture and provide analytics for load balancing, outage detection, fraud identification.
How to Leverage social media in the business to rapidly identify and act on situations such as power outages, customer sentiments around illness and Healthcare
Click on the links below for more information on organizations that have leveraged Single View and Big Data Strategies to achieve operational excellence.