Small Business Network
Toronto Reference Library is hosting an ongoing Small Business Network meant for small business people or people who are just thinking about starting their own business.
Guest Speaker: Humza Adam, the Founder and Principal of HFactor Solutions.
Topic: How To Develop A Unique Value Proposition
In today's business environment, it is becoming harder and harder to stand out from the crowd and avoid becoming a commodity when there are so many others vying for your buyer's attention offering their products or services as the ideal solution for the problem you are trying to solve. The objective of this presentation is to enable participants to learn what they need to do to uniquely position themselves as the best option for the buyers they seek and generate more sales as a result, without becoming a commodity.
In this program, participants will learn:
- How to identify their ideal clients
- What a buyer-centric Unique Value Proposition (UVP) is
- How to develop their own UVP
This is a free event. All are welcome!