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Small Business Social Media Training

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Heritage Inn Hotel & Convention Centre

1104 11 Ave Southeast

High River, AB T1V 1M4

Canada

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No Refunds

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Small Business Social Media Training

Social media isn’t a trend or a fad; it’s now part of our daily routine. More importantly, it’s where your customers are looking to share opinions, find information and establish a stronger relationship with your company or brand.

In today’s digital age, all businesses need to have a strong social media presence to reach their present and potential customers. If you’re not amplifying user-generated content and specifically targeting customers, you not as competitive as you could be.

Hosted by the Heritage Inn Hotels, in these seven sessions, social media influencers Jody Robbins and Pete Heck will take a deep dive into each platform to help your business reach its full marketing potential. They’ll review which platforms are the most effective depending on your type of business and will answer any social media questions that may be plaguing you.


Friday, April 6, 2018

Introduction - Harnessing The Power of Social Media

What are all the social media platforms out there? What are the most effective platforms to get your brand’s message across? Should your company be on all platforms or a select few? This session answers the questions you may have about social media and where your efforts should be focused.


Tuesday, April 10, 2018
Facebook 101: How to optimize and manage your business page

Do you fully understand your Facebook page? Has it been properly set-up and optimized? Our tips will ensure your Facebook page is at its full optimization. Additionally, we’ll showcase how to promote content properly and effectively in the wake of Facebook Zero.


Friday, April 13, 2018
Beat the algorithm: Tips and tricks for visual storytelling on Instagram

A picture tells a thousand words, and there are over 900 million users on Instagram. Learn how to create compelling images, share your story and beat the algorithm so your posts are seen by your current and potential clients.


Tuesday, April 17, 2018
How to up your game on Twitter and LinkedIn

If customer service and engaging with customers as at the cornerstone of your business, you’ll want to be on Twitter. This platform is all about the art of conversation, community and sharing (not broadcasting) news. Learn how to engage your audience, measure and track results.


Friday, April 20, 2018
Facebook 201: How To Build An Audience of Buyers With Facebook Ads

Only 10% of your audience (if you’re lucky) are seeing the content you’re putting on your page. There’s so much more to Facebook than posting your special. Facebook Ads Manager allows businesses to target customers through drilling into detailed demographics. Learn how to create successful campaigns and test which messages resonate with your customers most.


Tuesday, April 24, 2018
The Power of SEO, referrals and reviews

How can social media help or hurt you? What is SEO and what is it good for? Should your company have a blog? We’ll delve into these questions, plus showcase how online reviews can have a powerful influence on your business.


Friday, April 27, 2018
Want media attention? What you need to know to garner effective coverage

Traditional media works very differently than new media (think bloggers and Instagrammers). Learn how to vet and work with influencers, plus the art of crafting a compelling press release. How to pitch TV and radio will also be covered.


Early bird pricing includes 20% savings on registration to all seven social media training sessions, plus a bonus one-hour consultation with our industry experts. Limited quantities available, get your early bird pricing while it lasts!

Date and Time

Location

Heritage Inn Hotel & Convention Centre

1104 11 Ave Southeast

High River, AB T1V 1M4

Canada

View Map

Refund Policy

No Refunds

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