The Challenge of Strategic Communication in Today’s Information Environment

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CIGI Campus Auditorium

67 Erb St. W.

Waterloo, Ontario N2L 6C2

Canada

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The Challenge of Strategic Communication in Today’s Information Environment

Brigadier-General Jay Janzen, Director of Military Strategic Communications for the Canadian Armed Forces, will highlight the hybrid disinformation tactics used in an effort to divide alliances, spread fear, and recruit extremists. His view is that the greatest threat to NATO allies is the large-scale ‘weaponization’ of information. Using real-world examples, he will demonstrate how potential adversaries are targeting Canada’s government and Canadian military operations. BGen Janzen will describe best-practices for countering disinformation and fake news, and will provide recommendations for military forces, the media, and citizens to protect themselves from disinformation in an ever changing technological age.

About the Speaker

Brigadier General Jay Janzen joined the Canadian Armed Forces in 1989. He graduated from Royal Roads
Military College and served as an Armoured Officer with the Lord Strathcona’s Horse (Royal Canadians) during the 1990’s. In 1999 Jay voluntarily transferred to the Public Affairs Branch. He has worked in numerous Public Affairs positions across the military and has completed two tours in Afghanistan as a senior Public Affairs Officer. From 2009 to 2011, Jay served as Director of Public Affairs for the Canadian Army. He graduated from the NATO Defence College and in 2012 he became the Chief of Media Operations for Supreme Headquarters Allied Powers Europe, in Mons Belgium. He was awarded the NATO Meritorious Service Medal for his role as a leading communications strategist and military spokesperson involved in communicating NATO’s multifaceted response to the Russia-Ukraine crisis. He was also the communications advisor to the Deputy Supreme Allied Commander Europe (DSACEUR). In 2015 Jay was promoted to Colonel and assumed the position of Director of Military Strategic Communications in Ottawa. He was recently promoted to BGen Director Public Affairs.

Date and Time

Location

CIGI Campus Auditorium

67 Erb St. W.

Waterloo, Ontario N2L 6C2

Canada

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