Actions and Detail Panel
The Men's Digital Entrepreneur Convention
Sat, 7 October 2017, 7:30 PM – 10:00 PM EDT
Why are some artist considered the greatest of all time? Some will say talent but talent is everywhere. This still doesn't explain why some street performers who sound phenomenal seem to never get their shot on the big stage. Yet the pool of talent in today's music seems to degenerate more every single year. Camden McInnis argues that the standards of the music industry hasn't changed at all. As a matter of fact people are in need of great art and services now more than ever.
So what changed?
Imagine a world where Jimi Hendrix or Michael Jackson could sit down and speak with their audience. Imagine a technological shift that evens the playing field and allows anyone to capture the same audience as Michael Jackson and compete head on for music and ticket sales. Thanks to technology it's any man or woman's game, anyone and everyone can go head to head with the greatest artist and companies and win.
At this event, Camden McInnis will break down the powerful marketing skills and lessons famous artist have used to reach their audience long before social media and the internet was what it is today. It doesn't matter if you are an actor, a founder of a startup company or president and CEO of a fortune 500. This event is something everyone can learn from.
A Marketing Lesson From Rapper Eminem
Eminem Is not just a great rapper but he is the best marketer in music. Releasing Headlights that was filmed just like cleaning out my closet to put an ending to the feud between him and his mom more than 10 years later. That's story telling at it's finest. He hits his audience on an emotional level. Letting them into his world and allowing us to feel his pain on a consistent basis. Talent means nothing if you can't build an emotional connection with your followers.
Marketing Is An Art Form. If you don't know now you know.