Toronto B2B Marketers Unite

B2B Marketing is ripe with innovation, change, and growth these days.  Even still, many industry events and conferences pay little or no attention to what’s working in B2B marketing and what’s not.

This is an ongoing series of peer networking and knowledge-sharing meetups exclusively for B2B marketers. Expect some exciting guest speakers sharing their expertise and experiences in focused 20-minute presentations, followed by an open networking session fueled by light munchies and beverages.

It will be a small, intimate event with attendance limited to 50 people, so register for free online to secure your ticket. 

Sponsored by

Presentations at this meeting

How to Create a Free Trial that Works
Justin Norris LinkedIn | Twitter
Marketing Manager, ClearFit

Free trials can be a powerful and cost-effective way of acquiring new customers, particularly for SAAS/software companies. The bad news is, they don't always work. This session will look at how to structure an effective free trial program or fix one that's underperforming, including a mini-case study of how ClearFit achieved a triple-digit percentage increase in conversion by optimizing its free trial.

Create an Outbound Calling Campaign
Trevor Hamilton  LinkedIn | Twitter
B2B Lead Generation Expert, More Meetings Now

- How to set up a successful outbound B2B calling campaign
- How an outbound calling campaign can support your other marketing efforts
- How to set up your own campaign or select an outsourced service provider

Big Ideas That Will Knock Your Socks Off
Marilyn Barefoot LinkedIn | Twitter
Founder at Barefoot Brainstorming

Many of us have endured bad brainstorming sessions - where the most frequent insight is: "That would never work" and the end result is: "Keep doing what we're doing, only do it better, faster, or re-package in a different colour".

New ideas are like oxygen. They energize. They stimulate. They nourish. A brand is like a human body - if you only breathe the air you just exhaled, you'll perish
 

- Big ideas rally customers and employees around a brand. They incite passion - and they achieve impressive results

- But where do they come from - and how do you get them?

- Through research and experimentation, Barefoot Brainstorming has developed a process guaranteed to produce big ideas - BigStorming®

Through this high energy, hands-on session, guests will learn and apply a number of unique brainstorming techniques that are guaranteed to generate big ideas that will knock your socks off.

Interested in being a sponsor or presenter?

If you would like to find out more about being a sponsor or presenter at an upcoming #torontoB2B Marketers Meetup, please send an email to michael.farine@brainrider.com