Understanding Consumer Behaviour
By Small Business Advisory Centre
Date and time
Thu, Oct 26, 2017 9:30 AM - 12:00 PM EDT
Location
Small Business Advisory Centre
91 Cornelia St. W Smiths Falls, ON K7A 5L3 CanadaRefund Policy
Refunds up to 1 day before event
Description
This seminar will help you better understand why consumers purchase, or not. The study of consumers helps companies improve their marketing strategies by understanding issues such as the psychology of how consumers think, feel, reason and select between different alternatives, how they are influenced by the environment and how they make decisions related to purchasing and consuming products and services.