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WaterTAP Marketing User Group: Digital Promotion - Where Should You Spend Your Dollars?

WaterTAP Ontario

Tuesday, 5 December 2017 from 12:00 PM to 2:30 PM (EST)

WaterTAP Marketing User Group: Digital Promotion -...

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Ticket Type Remaining Sales End Price Fee Quantity
Single Ticket 20 Tickets 5 Dec 2017 $100.00 $0.00
Buy Multiple of Two Tickets Save 50% on One Ticket 10 Tickets 5 Dec 2017 $75.00 $0.00

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Event Details

Today 60% of the sales funnel is taking place in the digital space. Is your company taking full advantage with a robust digital marketing strategy?

Join WaterTAP and special guest experts Nat Korol, Richard Lee, and Richard Picart on Tuesday, December 5 to learn the best ways to allocate your digital marketing and sales budget to drive leads. This edition of WaterTAP’s Marketing User Group series focuses on better understanding digital promotion and how it can help your business.

Here’s what you can expect at WaterTAP’s Marketing User Group meeting:

  • Is your website leaking sales? Your website should be a lead generating machine working for your business 24/7/365. Nat and Richard from Hyphen Marketing Strategy will review a tactical guide to ensure your website attracts, captures, and converts visitors into interested customers.
  • Nat and Richard will also share e-newsletters that generate leads, including five essential steps in building a strategy that gets results.
  • What about lead generation and lead nurturing via keywords? Unlocking the mystery of keywords with Richard Picart from DECOSTA Marketing. Later, Richard will discuss “pay-per-click” advertising for B2B companies on a tight budget.

 Networking lunch provided.

Bonus! Has your company recently started to enter export markets? Or are you considering exporting your products or services? On December 5, Ontario's Ministry of International Trade will offer a complimentary pre-MUG workshop that highlights federal and provincial government services and programs that support exporters. Learn more and register for Developing a Global Mindset.

About MUG: WaterTAP’s Marketing User Group is a quarterly forum for Ontario’s water technology CEOs, entrepreneurs, senior executives, business development managers, and corporate marketing/communications teams to learn from industry experts, enhance career potential, and put into practice effective B2B marketing and communications strategies and best practices.

Are you an Ontario Water Innovator Passport Holder? Simply email yvette.byrne-menard@watertapontario.com to confirm your attendance.

Have questions about WaterTAP Marketing User Group: Digital Promotion - Where Should You Spend Your Dollars?? Contact WaterTAP Ontario

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When & Where


35th floor of the Ontario Investment and Trade Centre
250 Yonge Street
Toronto, ON M5B 2L9
Canada

Tuesday, 5 December 2017 from 12:00 PM to 2:30 PM (EST)


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Organizer

WaterTAP Ontario

WaterTAP exists to champion and support Ontario's status as a world water technology hub. We bring private sector experience to the challenge of helping water technology entrepreneurs, customers, and investors make the connections and find the resources they need to keep our water sector prospering. 

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WaterTAP Marketing User Group: Digital Promotion - Where Should You Spend Your Dollars?
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