Content marketing for your small business: Webinar
Content marketing for your small business: Webinar
Wed, Feb 15, 2023 2:00 PM GMT (+00:00)
Free
Actions Panel
Webinar: Content Marketing for Artists, Artisans and Makers
Overwhelmed by creating content and not sure how to focus? Learn about the basics of content marketing and how to make it work for you.
When and where
Date and time
Location
Online
Refund Policy
Contact the organizer to request a refund.
Eventbrite's fee is nonrefundable.
About this event
What is content marketing really, and how can it help you succeed?
In this one-hour webinar and Q&A, Workshop Magazine co-founder Kat Tancock will teach you the basic principles of content marketing and how you can leverage it to promote your business without letting it take over your life. We’ll discuss:
• The purpose of content marketing
• How to define and connect with your audience
• How to choose the right platforms to focus on
• How to create a content plan that fits your business and your personality
• When to DIY and when to outsource
You’ll come away with a blueprint for your own content marketing plan and a to-do list to make it happen.
About the speaker: Kat Tancock is co-founder of Workshop and former co-owner of Tavanberg, a boutique content marketing agency whose clients have included American Express, RBC Ventures, Sobeys, M&M Food Market and The Beer Store.
** Reminder: All Workshop events are free for paid members. If you're a paid member and would like to attend, please contact us for the discount code. Can't make this event time? Ticket holders and paid Workshop members will have access to a video replay. **
Read some of Kat’s articles on content marketing for makers and artisans:
How (and Why) to Blog About Your Handmade Business
Why Email Newsletters Are an Amazing Way to Reach Your Customers