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Richmond Hill Public Library

1 Atkinson

Richmond Hill, ON

Canada

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In this session Doug Hohener will take the audience on a journey through branding in a step-by-step approach, using real life examples of what to think about when building a brand. I will also provide examples that highlight the importance of building a strong brand experience to differentiate your brand and engage your consumers.


“If I help businesses better define the value they bring to their customers, then I believe I’ve
succeeded.”


Doug Hohener creates marketing strategies using his unique, research-based creativity,
constantly driven by what he calls an “obsession” with knowing your audience and what they
truly value. For almost 20 years, his 5-step Marketing Process has helped him build brands that
are rooted in one of the fundamentals of marketing: knowing your audience.
He is focused on small to mid-sized businesses across a wide variety of verticals from custom
homebuilders and nuclear engineering firms, to colleges and national healthcare providers. As the
recipient of 16 international awards for digital solutions, strategy, research and branding, Doug’s
depth of experience is unrivaled.



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Richmond Hill Public Library

1 Atkinson

Richmond Hill, ON

Canada

View Map

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