World IA Day Toronto 2020

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80 Spadina Avenue

Toronto, ON M5V 2J4


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Join us at World Information Architecture (IA) Day Toronto 2020!

About this Event

Each part counts for its own purpose. But all elements must work together. The meaning behind it is the IA element.

The World IA Day was created to celebrate Information Architecture (IA) and to empower local leaders keep growing and sharing within their communities.

In 2020, more than anything, we want to reinforce this celebration – highlighting how IA is Elemental (or integral) to having the best results.

How IA ties and binds different ideas involved, the end users, the stakeholders, the designers and the developers. How IA is often the bridge element between them all and tying together through understanding. How IA filters the noise for a better collaboration for a growing community.

IA is essential, IA is key, IA is elemental.


Presenters include:

  • Andrea Ong: Director of Product Design, Loblaw Digital ("The Secret Life of Information Architecture: the Space Between Tools and Theories")
  • Michael Priestley: Information Architect, IBM ("Enterprise Information Architecture - A Case Study in Progress")
  • Paul Eisen, PhD PEng: Principal, Eisen UX ("Footings & Fixtures: Foundations of Design")
  • Ryan Bigge, Senior Content Strategist, Shopify ("Tactical Information Architecture")
  • Donna Vitan: Senior UX/UI Designer, TELUS Digital & Freelance ("IA is a Spider Web, Not a Tree")
  • Jen Serdetchnaia: Senior User Experience Designer, Scotiabank Digital Factory ("User in the Driver's Seat: Dynamic Site Maps")
  • Dandi Feng: UX Analyst, Porter Airlines ("Making It Work: Information Architecture Design in a Multilingual Context")
  • Aman Biswas: Product Designer, Shopify ("Product Design for the Post-Industrial Age")
  • Jane Motz Hayes: Partner, Experience Design, ICF Next
  • Maria Pereda: Director of Product Design, Roadmunk
  • Colin Furness, PhD: Assistant Professor, University of Toronto Faculty of Information

Check out our web page for programming updates and to meet our team:

Learn about this year's theme:

Stay connected

Twitter & Instagram: @WIAD_Toronto

#WIAD2020 #IAElement

Code of Conduct

Our local team is dedicated to providing a harassment-free experience for everyone, regardless of gender, age, sexual orientation, disability, physical appearance, body size, race, or religion (or lack thereof). If you are being harassed, notice that someone else is being harassed, or have any other concerns regarding the conduct of our global team, local teams, speakers, or attendees, please contact where a member of our global staff is dedicated to assisting all locations. Please read the full code of conduct ( before attending World IA Day.

Get in touch

Accessibility needs? Want to get involved as a sponsor? Email us:

Accessibility Information

We are excited to confirm that we will have live captioning at our entire event, provided by Canadian Hearing Services!

The entrance to Shopify is on 80 Spadina Avenue. The doorway is 36” with a small lip.

The elevator to the venue space has a 36” door, and is 41” by 52” on the inside. There are no braille or audio announcements, but a volunteer will ride the elevator to ensure people arrive on the correct floor.

There are several accessible washrooms. There are no powered doors, but a volunteer will be posted at the washrooms. The doorway is 34”. Washrooms are equipped with horizontal grab bars.

All washrooms are single user, non gendered.

The Shopify office is scent free.

All flooring is hardwood.

The audience space is on a platform with a 15 degree ramp leading up.

The nearest subway station is St. Andrew Station, which is equipped with an elevator. More information here:

Thank you to our sponsors!

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80 Spadina Avenue

Toronto, ON M5V 2J4


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