TransformLeaders.ca

 Special Guest Speaker: Mark Blevis

                                                        Mark Blevis

                                    Author, speaker, and digital public affairs strategist with Full Duplex

Mark Blevis specializes in reputation and issues management, online advocacy and litigation support. He is a regular analyst of the role of digital in public affairs and politics for Canadian media organizations including CTV, CBC, the Globe and Mail, Canadian Press and PostMedia.

Mark has worked with companies and organizations in the high-tech, pharmaceutical, financial services, natural resources, emergency services, energy and publishing industries as well as with foreign embassies and Canadian government departments and agencies. His experience includes building engaged online communities, issues management and producing digital media for advocacy, information and entertainment.

In addition to his work as a strategist and consultant, Mark conducts and oversees research into the role of the participatory web in public affairs, politics, digital influence and the impact of technology on society. Reports including House of Tweets, the Peace, Order and Googleable Government series, the annual Matters of Opinion reports and two special reports on the Idle No More movement have been downloaded over 60,000 times and have been cited in academic texts. His on-going research and analysis of online advocacy and activism provides an understanding of the life cycle of movements and online communication campaigns; what they do well, where they falter and trends which dictate the cycle of public interest. He also leads research on how Canadian opinions are shaped through online information and interactions.

Mark’s first book, TOUCH: Five Factors to Growing and Leading a Human Organization, was published by Dundurn in October 2014. Co-authored with Tod Maffin, TOUCH provides leaders of all types of organizations with proven guidance on how to put humanity — the critical ingredient of commerce and advocacy — into our technological interactions. TOUCH became an Amazon leadership and management bestseller in its second week of availability.