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Alter Ego Italy

Bassett Salon Solutions

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Alter Ego Italy is a family-owned, Italian brand founded in 1988. Alter Ego encapsulates the dual essence of beauty & kindness in one brand.

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Bassett Salon Solutions

Organizer of Alter Ego Italy

We are a premier family owned salon distributor in the Western United States, committed to the Health and Wealth of the Hairdresser since 2007. Our distribution territory currently covers the Western United States including California, Arizona, New Mexico, Nevada, Utah, Oregon, Washington, and Idaho (brand availability varies by state).

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AQUA EXTENSIONS

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AQUA is constantly pushing the envelope on what extension education can be like for the AQUA Stylist. Classes are designed and taught by experienced industry stylists. We offer small classes and big content. Learn all the latest tips and tricks!

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Cezanne Smoothing

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SMOOTH HAIR, CLEAN AIR When it comes to results and safety, we’re unwilling to sacrifice. Cezanne treatments are formulated with a unique blend of non-toxic, naturally safe and 100% formaldehyde-free ingredients, proven to work without the worry.

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DAVINES PRO

12 upcoming events

At Davines, we not only believe in caring for people but also for the environment, ensuring a harmonious coexistence with our planet for the well-being of today and tomorrow.

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EVO PRO

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evo education helps salons meet our crisp standard of professionalism and dishes out the good stuff including fundamental product how-to's, creative styling, cutting techniques, colour mixology and creative colour.

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milk_shake

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Passionately committed to nourishing healthy relationships with beauty professionals across North America. We offer a full range of professional hair care products and services designed to celebrate natural beauty.

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OLIGO PRO

6 upcoming events

Oligo was founded almost 30 years ago by Moty and Liliane Cohen, in the heart of Montréal. We are committed to providing you with the best training, continuous technical support and of course, the salon-only Oligo Professionnel line.

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Pure Brazilian

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Pure Brazilian offers a comprehensive keratin smoothing solution for salon professionals and clients alike. Formulated In Brazil, the consistency of Pure Brazilian’s results is what keeps clients coming back time after time.

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REF STOCKHOLM PRO

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Our Swedish heritage sits at the heart of REF. A heritage that is manifested in our focus on quality and in our strong efforts to contribute to a sustainable future. We embrace natural beauty driven by Swedish standards that are accessible for anyone.