SEO for Creatives

What shows up online isn’t random. There’s a system behind it. This beginner-friendly workshop helps creatives understand how SEO works and how to make your websites, portfolios, or projects easier to find on Google.

You’ll learn:

• How Google's algorithm works
• How to organize your website and write about projects so people can discover you
• How to use past work (like client projects, exhibitions, or features) to boost visibility
• How tools like ChatGPT are changing search (and what to do about it)

You’ll leave with a simple action plan and 3–5 quick SEO updates to help more people find (and fall in love with) your work online.

If you're a designer, architect, writer, performer or any other creative professional, this is for you!

About the Instructor, Daniela Furtado

Daniela Furtado is a consultant, speaker, and writer.

Through her agency, Findable Digital Marketing, she helps design and architecture studios become more discoverable online using SEO.

With a Bachelor of Commerce, a Master’s in Digital Marketing, and over a decade of hands-on experience running successful SEO and digital marketing campaigns, Daniela bridges strategic insight with practical action.

She has been featured by the Interior Design Show, CBC Radio, and Canadian Architect Magazine, and she regularly guest lectures at local colleges.