The Secret Great Eight Core Competencies of MasterFull Coaching - Part 8/8

Part 7/8 – Communicating Effectively: Evokes Awareness
Wednesday, April 8, 2026 at 12:00 – 1:30pm CT
Ben Dooley, MCC

Yes, you know all about awareness. Without it, we’re stuck in the same patterns, the same outcomes. I say it often in training and mentoring: “With awareness comes choice. And with choice, we hold the power of change.” I’m sure you’ve got some solid awareness tools and techniques in your coaching toolkit. But here’s the twist—you may not be aware of just how much awareness you’re missing. And that’s exactly where this lesson comes in. By applying the CORE principles of MasterFull coaching, you’ll instantly deepen and expand your awareness skills, allowing you to guide your clients into richer, more transformative discoveries—naturally and effortlessly. And hold on tight, because we’re about to take things to the next level.

Enter the ATEBAR formula: a powerful framework that unlocks profound awareness. This five-stage model of change gives you a clear lens to pinpoint exactly where your client is in their journey—and, more importantly, where to guide them next. You’ll learn to spot the blocks, identify the shifts needed, and help your clients access their power to create meaningful outcomes with greater ease. You may not even realize how deep and impactful your coaching can truly be—until now. The MasterFull Coaching train is waiting for you to climb aboard.

1.5 Core Competencies