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Marketing Lessons from PayPal, the Biggest FinTech Brand in the World
On June 13th, join the YVR FinTech community for a combination workshop and networking event. This is the perfect opportunity to learn from industry experts and mingle with tech startups, anchors, and financial institutions.
The inaugural FinTech Day kicks off with a growth workshop hosted by PayPal and lead by Kerry Reynolds, Head of Consumer Marketing and Alexander Peh, Head of Mobile and Market Development. In this workshop, Kerry and Alex will share their insights for growing and marketing a FinTech startup. Following the workshop during the FinTech Community Event, Kerry will share more on how marketing can drive the growth of a FinTech company.
Tickets for the workshop also provide access to the FinTech Community Event, which includes:
- Networking & mingling with tech startups, anchors, and financial institutions,
- Demos from local FinTech companies,
- Founding Partners Panel: Strategic Advisors from our founding partners discuss their roles in the financial system and how they can help FinTech companies grow
3:30pm: Registration for Workshop opens
4:00pm-5:00pm: Growth Workshop for FinTech start-ups with PayPal’s Head of Consumer Marketing Kerry Reynolds and Alexander Peh, Head of Mobile and Market Development
5:00pm: Registration for FinTech Community Event opens
5:30pm-7:30pm: FinTech Community Event, Keynote Address by Kerry Reynolds and Networking
Keynote Topic: What goes into the Secret Sauce of startup marketing
About the Speakers:
Kerry Reynolds, Head of Consumer Marketing at PayPal
Kerry is a senior leader in digital, social media and integrated marketing strategy with 20 years’ experience in both local and international markets. As Head of Consumer Marketing at PayPal Canada, Kerry oversees consumer acquisition and engagement of PayPal both online, offline and through mobile. Prior to joining PayPal, Kerry led the Digital Strategy team at Cundari, one of the top digital agencies, globally. She has extensive start up experience and helped to launch the consumer offerings at Points.com, President’s Choice Financial and Kanetix.com.
Alex Peh, Head of Mobile and Market Development
A passionate Commercially focused professional with over 12 year's experience in the Online Commerce (eCommerce, mCommmerce & Payments), Technology (Digital, Mobile apps/web, IPTV & VOD) and Media (Film & TV) industries. International experience working with multinationals and startup businesses, resulting in a large personal network of contacts within the Technology, eCommerce, Agency, Brand and Startup communities.
Please note: This workshop is for Fintech entrepreneurs and employees of high potential Fintech companies only. We reserve the right to cancel and refund tickets based on fit – professional services firms, financial professionals, unrelated industries, etc.Please note that there is a limit of 2 attendees per company for the workshop.
What is the cancellation policy?
Tickets are non-refundable. We encourage you to pass your ticket along to someone else in the event that you are unable to attend. See FAQ below on how to make changes to your registration.
Can I make changes to my registration?
Yes. Simply follow the instructions in your confirmation email to log in to your Eventbrite account. Click here for step-by-step instructions. Or, please email firstname.lastname@example.org with your change request.
Do I have to bring my printed ticket to the event?
No. In fact, we'd prefer you saved a tree and didn't print your ticket! Please display your e-ticket on your smartphone for scanning, or provide your name to our registration attendants.
Are there ID requirements or an age limit to enter the event?
Please be prepared to show ID to obtain alcoholic beverages.
What are my transport/parking options getting to the event?
The Hub is conveniently located 7 minutes by foot from VCC-Clark SkyTrain station. There is ample free parking on the street, as well as two visitor parking lots that are available for an hourly rate.
Please plan ahead for a safe ride home.