Brandon Jason Korman is a father, husband, funnyman, and entrepreneur who has built a life—and career—around the simple belief that laughter opens doors. Born in Brooklyn, NY, Brandon began his professional journey in the media industry in New York City, where his humor, curiosity, and sharp insights quickly earned him a seat at the table with some of the biggest names in entertainment. For over a decade, he worked with powerhouse companies including CBS, Mediaedge:CIA, Tennis Channel, ABC Family, and Game Show Network, helping national sales teams use data and relevant research to tell stories that connected brands with people. But the entrepreneurial itch proved irresistible. Trading Nielsen ratings for blenders, Brandon brought Tropical Smoothie Cafe to the Wilmington, North Carolina area—building, over 11 years, five thriving locations that have become community staples. His leadership has been recognized through numerous honors, including 10 consecutive years in the Million Dollar Club, a Franchisee of the Year nomination, and roles on every major Tropical Smoothie Cafe corporate board—from marketing and operations to profitability and the Tropical Franchisee Council. Known affectionately as the “Smoothie Prince” and “Chief Tropical Officer,” Brandon continues to expand his business footprint while mentoring other entrepreneurs and investing with purpose. Beyond the boardroom, he channels his comedic spirit as one half of the Fit, Fat, and Fluctuating Podcast, a show that blends humor, health, and honesty. When he’s not building businesses or cracking jokes, you’ll find Brandon strumming his guitar, making poker night legendary, or laughing with his incredible wife of 27 years and their two children—Ryan (13) and Alexis (9)—in their Leland home. For Brandon, success isn’t just measured in profit margins or smoothie sales—it’s in the joy of connection, the art of storytelling, and the ability to make someone’s day just a little lighter.