IGNITE is Nova Scotia's rural innovation hub where entrepreneurs, startups, and small businesses work together. By providing structure, mentorship, and opportunities for startups to operate, grow and create, IGNITE is encouraging everyone to explore entrepreneurship as a career path without restrictions.

IGNITE encourages the growth of entrepreneurship in Nova Scotia across industries, including technology sectors, oceans sectors, and tourism sectors. By engaging youth, communities, and businesses to find solutions for challenges being faced in the region, IGNITE is creating a culture of entrepreneurship in rural Nova Scotia.