ROO & YOU IS A WOMAN-FOUNDED, FAMILY-OWNED SMALL BUSINESS MADE AWESOME BY PARENTS LIKE YOU

Being a parent changes your life, because, well, you get to be a kid again! Sometimes that comes at the expense of our adult sensibilities, grown-up relationships, and hard-earned dollars. As parents, we know what that can feel like. Not everything needs to be dinosaurs and spaceships!

Founded in 2017 as Chew Chew Baby Roo, Roo & You is a community-driven business dedicated to creating fun, design-forward products that are a lot less about being expensive and a lot more about having fun.