Rotman BDI
The Business Design Initiative (BDI) is an educational centre at the Rotman School of Management focused on human-centered innovation and business design.
Sitting at the intersection of academia and industry, BDI offers educational opportunities for students through curricular activities and applied engagements with industry partners. Through this work BDI connects the dots across disciplines and paradigms, transcending traditional boundaries to reimagine how businesses can generate value in sustainable and life-centered ways.